Shoe And Garment Industry Is Developing Vigorously And Informatization Is Unstoppable.

Aiming at the finer and thinner market Demand, enterprises need to track the sales terminal data in time. Administration Control the channel and establish a systematic channel management system.

Sales of each item, stock, feedback from customers, etc. Promotion of information technology The system is clear at once and provides effective data analysis for decision makers. A few days ago, reporters in Magan Clothing Co., Ltd. personally experienced an information technology for clothing enterprises to bring about high efficiency and change.

Footwear enterprises face challenges

Xiao Yongqi, Secretary of the board of directors of Macon apparel, who worked in IT programming in Taiwan, felt deeply when he talked about the management of shoes and clothing enterprises. "In the fierce market competition and business operation, the problem of rapid development of business and low access to information is becoming increasingly prominent. The rapid development of business requires enterprises to make a correct decision quickly, and the ability of information acquisition and information processing is low, and there is no data source to be used, which makes it difficult for enterprises to make decisions quickly and correctly.

At present, with the intensification of competition, shoes and clothing enterprises are facing more and more problems. For example, more and more competitive brands, homogenization of products is becoming more and more serious, consumers' consumption habits are becoming more and more diversified, and brand, fashion and fashion sense become mainstream consciousness. Xiao Yongqi pointed out that, in view of the above phenomenon, shoes and clothing enterprises need to quickly adjust the commodity structure to meet the needs of consumers. At the same time, because of the long production cycle, mass production and optimization costs, the shoe and clothing enterprises have to linger between the backlog and quick reaction of goods.

Informatization promotes enterprise development

For a company that aims at building brand image, especially in traditional manufacturing enterprises, informatization has become a hard measure. The degree of informatization not only relates to the audience's recognition and the weight of the right to speak, but also becomes the key to the success or failure of an enterprise. As the representative of the domestic garment industry, YOUNGOR can be ranked thirtieth in the top 500 list of Chinese enterprise information, and the first in the domestic textile and garment industry. It is reported that since 2000, YOUNGOR has been in the forefront of the domestic textile and garment industry through its continuous information construction.

With the help of the information technology service system of manufacturing industry, enterprises can realize the integration and informatization of production, management and operation through informatization, and greatly improve the management level and production efficiency. Take Feng Zhu company as an example, through the information management, the company's production cost is reduced by 3% and the production efficiency is increased by 5%. In 2008 alone, it increased the output value of 25 million yuan and the profits and taxes of nearly 5 million yuan, and it leapt to thirty-seventh of the top 100 textile enterprises in the year. Lin Hongnan, chairman of Fucheng (China) Limited, believes that the US Army represents the highest level of information technology in the world. The rapid filtering, judgement, aggregation, exchange of platform information, decision-making and spanformation into action must be completed in an instant. The management of textile and garment enterprises will also face the same problem in the future. How to face the need to prepare ahead of time, "informatization is the foundation, not the means" for the future competition of enterprises.

New direction of enterprise construction

In recent years, with the development of information technology, information system can help shoes and clothing distribution enterprises to solve the problems encountered in reality. Xiao Yongqi said, first of all, shoes and clothing distribution enterprises need to effectively manage the sales of existing goods and the inventory of goods distributed everywhere, as well as grasp the sales situation, control inventory, and achieve the best distribution of goods and the analysis of sales data. Secondly, based on the collection of operational data such as sales and inventory, we further analyze and manage the operation of enterprises, and help managers adjust the market strategy and sales means in a timely manner. In view of the increasingly thin market demand, enterprises need to timely track and manage sales terminal data, control channels, and establish a systematic channel management system.

Although the footwear industry has an urgent need for information systems, the whole industry is not optimistic about the use of software. Li Jun, President of the Shishi private enterprise association, said that due to factors such as scale and capital, Shishi textile and garment enterprises had not invested much in FYERPV, DRP and other systems software. "The footwear and clothing industry in our city is still in the manufacturing and processing area with low profit level. The spanformation and upgrading task is arduous, and we must exert ourselves in information construction. This is also an important development direction in the future."