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If Businessmen Want To Buy &Nbsp In Autumn, They Should Lower Their Summer Clothes First.

2010/7/22 9:23:00 157

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In the heat of summer, this is supposed to be

Summer wear

Sales season, but many shopping malls in the provincial capital of summer clothing has begun to rush to clear goods, this move is nearly a month earlier than in previous years.

It was found that speeding up the return of funds, making room for autumn clothing and ensuring synchronization with the domestic trend are the main reasons for the early promotion of the summer clothing price reduction campaign this year.

In the Liu Xiang of provincial capital, I saw many stores have posted a notice of discount sale, a famous leisure at the bell tower street.

brand

Clothing stores, almost all summer wear styles in the store are discounted labels, T-Shirts, shorts and other hot products in the summer, most of which are sold at thirty percent off. When entering the store, the shopping guide will tell the customers which clothes are being discounted and the discount amount.

I visited a number of brand stores, and found that almost all the sales began.

Some stores discount amount, or even reached sixty percent off, half off.

What is the reason for this summer sale discount season? "The earlier the discount, the greater the discount, the more attractive consumers are."

Ms. Xu opened a clothing store in Jiefang Road. According to its introduction, in recent years, after the summer heat, businesses will promote summer cleaning.

This summer clothing discount ahead of schedule, because clothing export situation is grim, some garment enterprises operating difficulties, and the domestic market, the competition between similar brands is more and more intense, resulting in increased inventories, tight funds, manufacturers urged the settlement of loans.

Therefore, clothing operators have to increase or promote sales in order to get more money back.

"Early clearance is to ensure synchronization with domestic trends."

Mr. Yu opened a fashion shop in Pingyang Road, capital city.

Now, part of the first line brand's autumn clothing listing time is in line with international standards. Businessmen will make the summer clothing ahead of time to clear the goods, which can make room for the early appearance of autumn clothing.

Taiyuan Business Bureau responsible person analysis, clothing

Loading enterprise

Marketing has a strong seasonal character, and fashion changes are quite popular.

After entering the July, summer clothing consumption basically entered the saturation period. The summer sales promotion and clearance of goods in advance one month, seemingly on the surface, reduced the profits of new products, but on the whole, it greatly stimulated the demand of consumers and expanded the total market volume.

Taiyuan city commerce and Industry Bureau responsible person also reminds consumers, summer clothing promotion ahead of schedule, although buying clothes at this time is more cost-effective, but also should stay more heart, do not covet cheap at a time, fall into the discount trap.

If you really encounter a commercial discount, you can make a complaint to the industry and Commerce Department by calling 12315.