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    Why Does Hanzheng Street'S Clothing Industry Shrink?

    2010/7/23 10:23:00 182

    Fashion Brand Fashion

    Garment industry, once the leader of Wuhan's traditional wholesale industry, is now unable to escape the embarrassment of atrophy.

    Hanzheng Street was once one of the ten largest clothing markets in the country. Now it has fallen in position. Its reputation is far less than that of Guangzhou white horse, Humen rich people and Fujian Shishi.

    Why?


    Since the launching of the national investment promotion conference in the North wholesale first garment market in Hankou in June, nearly 2000 enterprises and brands in Wenzhou, Shishi, Guangzhou and Dongguan have taken the opportunity to layout the central part, and have entered the wholesale clothing market of the first wholesale market in the north of Hankou.

    Why do many famous brands, famous enterprises, associations and institutions decide Hankou north?


    The biggest undertaking place for upgrading and pferring traditional old wholesale market is Hankou's Zhejiang garment enterprise, the strategic layout of the central part. Guangdong brand is competing to enter the central market. Fujian's Shishi more than 100 brands have joined together.


    The industry has a strong view that Wuhan's business boom is moving from wholesale and retail to retail.

    Wholesale business that can fully develop Wuhan's regional advantages is shrinking.

    Wholesale markets in Guangzhou, Yiwu and even Chengdu, Changsha and other places are in the limelight. Wuhan is being ignored in China's wholesale business.


    Garment industry, as the leader of Wuhan's traditional wholesale industry, is hard to avoid the embarrassment of shrinking.

    Hanzheng Street was once one of the ten largest clothing markets in the country. Now its ranking is declining, and its reputation is no longer as loud as Guangzhou white horse, Humen rich people, Fujian Shishi, Hangzhou Sijiqing, etc.

    Hanzheng Street's products are mainly low-grade products, and some enterprises create brands and take the middle route.

    The rise of the wholesale clothing industry in Wuhan needs a brand new stage.

    The emergence of Hankou North wholesale first garment market has made Wuhan's clothing wholesale industry an important gateway to upgrading.


    The old generation wholesale market located in the old urban area is constrained by historical conditions and backward infrastructure, resulting in high operating costs, increasing the cost and risk of entering and selling businesses, and making the goods unable to circulate quickly because of the crowded traffic. The extensive environment makes it difficult for buyers to stop here for a long time, and the volume of pactions decreases.

    Small scale pformation will not play a role in the market. We must adjust the format and solve the warehousing problem.

    Hanzheng Street is bound to turn into a boutique display and retail platform in the future.


    According to the planning requirements, since April 2, 2010, the port area officially launched the overall relocation of Hanzheng Street warehouses, and carried out the overall relocation of the 50 105 thousand party warehouses of 2409 merchants in Hanzheng Street, ensuring that after September 30, 2010, all warehousing and logistics facilities in the Hanzheng Street boundary area were completely relocated.


    It is reported that Hankou North wholesale first city clothing market, will start construction in the year 1 million square meters of super large storage base, its convenient and smooth pportation, extremely low cost, will completely alleviate the Wuhan clothing wholesale merchants warehouse problem.


    In October 2008, the first wholesale city of Hankou went to Wenzhou for the first time, and held a business invitation conference focusing on shoe market. It achieved great success and laid a solid foundation for the successful opening and opening of the first phase market of Hankou wholesale first city.

    In June 19th, the clothing market Wenzhou investment conference has successfully attracted nearly 500 brands and enterprises to enter the wholesale market of Hankou North wholesale clothing market. Hankou North wholesale first city's different location investment has made remarkable achievements.


    In June 19th, more than 1000 clothing brand merchants gathered in Shangri-La Hotel Wenzhou to attend the wholesale market of Hankou North wholesale clothing market in 2010, Wenzhou's first station investment promotion conference.


    At the invitation for investment, Yan Zhi, chairman of the Hankou North group, Zhuo Er holdings, introduced in detail the business status, market business mode and future development strategy after the opening of the market. Then Cao Tianbin, general manager of the headquarters of Zhuer holdings, gave a detailed introduction and answer to the overall planning and construction, format mode, supporting facilities and facilities, preferential policies and the concerns of the vast number of households in Hankou wholesale city.


    The conference attracted thousands of brands from all over the country, and many merchants said: favorable policy orientation, the leading service concept and the actual operation of the opening business all showed that the wholesale business of Hankou North wholesale city is the best place for the brand business.

    More than 100 well-known brands have signed a cooperation agreement with the wholesale city of Hankou, and hundreds of brands have reached a cooperation intention.

    Ni Yujin, President of the Wenzhou clothing trade association, attended more than 100 brand clothing manufacturers, and most of the enterprises reached a cooperation intention.

    Jin Yuzhu, executive vice president of the Changshu clothing trade association from the men's clothing production base, said that more than 130 brands and manufacturers came to the central market.


    On this trip, the investment team visited and inspected more than ten local garment enterprises and manufacturers. Mr. Lin, director of sales at the wedding bird Clothing Co., Ltd., introduced the news birds as a listed company in Shenzhen. At present, they are planning a nationwide layout strategy, and Wuhan is the central city.

    Will consider setting up a direct manufacturer or agent in the form of Hankou North wholesale first city clothing city.


    Hu Hongchun, head of the Huangpi people's government, attended the investment conference. The Huangpi district government will provide the most preferential policies and the best quality service, and welcome more enterprises and brands to enter.

    The Huangpi area has sent finance, land, construction, market management committee, development zone and other departments to participate in the investment conference, and on-site merchants to answer the investment policy.


    Following the successful holding of the Wenzhou investment promotion conference in the first wholesale city of Hankou, in July 6th, more than 1000 clothing brand merchants gathered in Dongguan to take part in the Hankou wholesale clothing market in the north of 2010 and the Dongguan investment promotion conference.


    At the invitation for investment conference, Li Bin, general manager of Hankou North group, general manager of Zhuo Er holding group and Cao Tianbin, general manager of Zhuo Er holding investment promotion headquarters, gave a detailed introduction and answer to the problems of project planning and construction, format mode, supporting facilities and equipment, preferential policies and the concerns of the vast number of households.

    The conference attracted thousands of people from Guangdong and other coastal apparel industry brands and manufacturers.

    Nearly a hundred famous clothing brand representatives from Humen signed the contract at the scene.

    Among them, Sakhi Bell, Budweiser, snow, red, Sakhi Bell, Bai Fang Fang Clothing Co., Ltd., Dong Rong Industrial Co., Ltd., Tian Xing foreign trade clothing company, new trend clothing company, Venetian clothing, Guangzhou five li, Guangzhou Veni, wilderness clothing company and other famous brand products, Guangdong famous trademark enterprises came to the scene and reached the intent agreement.


    Mr. Pan, vice president of Guangdong Garment Association, said: the coastal garment industry in Dongguan and other coastal cities has been booming for a while, especially in Humen, which is the top three trading market in the country.

    With the rapid development of the city, more and more emerging industries have come to the fore. Especially in the high-tech industries such as electronics, much attention has been paid to the government. The garment industry in Humen needs to move to the central area. The enterprises and brands are facing a strategic pformation and seeking a new way out.


    It is reported that after arriving in Dongguan, the investment team began to visit the factory without stopping.

    This pan will know that after the news of the first wholesale clothing market came to China, nearly 300 clothing merchants came.

    Chen Churong, the chairman of the stranger, told reporters that as a famous brand in Guangdong province and a famous trademark in Guangdong Province, the brand of a foreigner who has passed the ISO9001 - 2000 international quality system certification has been seeking opportunities to enter Wuhan and enter the central market, and has also inspected Hanzheng Street.

    He said that after the pformation of the alien mode by the agent mode, Hanzheng Street was unable to satisfy its requirements for image display, pportation logistics, warehousing and so on. Through the introduction of the investment team, the location and radiation force of the wholesale city of Hankou were quite satisfactory.

    {page_break}


    Hankou North wholesale first garment market in 2010, the third session of the National Investment Promotion Conference - Shishi investment promotion conference was successfully held in July 9th. The conference attracted thousands of ginseng manufacturers and manufacturers from nearly 1000 garment industry brands in Fujian province.

    AI Deng Bao, Kali Nu, Ai Mei costumes, Guangfu cloth, Xinsheng group, Zhuang round clothing company, Hansheng cloth, Guo Hui group, O wheat cloth industry, Yongchang cloth shop and other well-known enterprises and brands are all present.

    Many organizations such as Shishi Apparel Association and Shishi cloth industry Association participated.

    Nearly 300 entries were made on the spot.


    After arriving in Shishi in July 7th, merchants first visited the Budweiser clothing International Group Co., Ltd., which had already been contacted well, and visited the exhibition hall of Shishi.

    Yao Wendun said: Budweiser clothing has achieved good results in testing water in Wuhan last year, and is preparing to enter Wuhan in large scale. When the launch of Hankou north international commodity trading center and wholesale first city clothing market was just in time, he contacted the Wuhan staff on the spot and asked for a quick field trip to Hankou and booking shops.

    After the talks, the chairman of Yao Wen ton strongly urged the friendship of the landlord to further communicate, so that the merchants felt the enthusiasm of the merchants.


    In the July 9th China Merchants conference, institutional associations and public merchants responded enthusiastically, among which the Shishi cloth Market Management Committee had ordered a building in the textile area.

    Ouyang, general manager of the European textile trade Co., Ltd., Mr. Cheng Cheng, said: as an excellent enterprise in Fujian Province, it has been developing for many years in Fujian Province, and needs to get out of Fujian and get out of the coastal area.

    The market space of the central garment industry is huge, but there has been no ideal place of operation for many stone lion clothes merchants.

    Knowing that Hankou North wholesale first city clothing market came to Shishi merchants, Ouyang became the first to arrive at the scene of the investment promotion conference. He carefully inquired about the market planning, investment policy, warehousing and logistics, and the current operation situation. He immediately signed the 4 facade of the two floor of the wholesale clothing market in the north of Hankou wholesale market.

    After the meeting, he invited the investment team to visit his own company and introduced the characteristics of Shishi's clothing industry to the investment team. In the workshop, Ouyang became impassioned, and the garment merchants of Shishi had already made preparations for entering the central garment market.

    At the same time as the vice president of Shishi clothing association, Ouyang Cheng Ji also organized nearly more than 100 manufacturers and business participants.


    Since the launching of investment promotion activities across the country in the clothing market, the form of investment has been very good. The brands, enterprises and institutions all over the country have entered a strong position. "Ensuring the opening of the clothing market is booming, which is the top priority of our investment promotion business," said Li Binru, general manager of Hankou North group, Zhuo Er holding.


    It is reported that since the beginning of the project, the Hankou North Group has been adhering to the "we do not sell goods, we sell goods for the people" service concept, in order to enhance the visibility of the market, enrich the market activities, create a good market atmosphere, and display a complete range of commodity categories, Hankou North Group has organized a small commodity, footwear, leather goods, hotel supplies, children's products five major market opening ceremony and Hankou north international commodity trade event.

    Since its opening in December 28, 2009, it has organized a series of activities such as "Wuhan Products Fair", "Hankou North Carnival", "New Year Shopping Carnival", "honest business operator selection", "New Year Fair gathering", "National Association 100 cities promotion", "Hankou north three big banks 100 billion credit", "business operation fee waiver" and many other activities, from brand promotion, wholesale business services, financial services, and other aspects to help businesses.

    As of the end of March, the market turnover exceeded 3 billion 500 million yuan, providing a good business environment for more than 1000 brands, 3000 owners and 1800 business people who have already settled in, and submitted a satisfactory answer.


    At present, more than 3000 businessmen have been operating steadily, and the emerging markets have become prosperous. The new wholesale business center, which covers 360 million of the 1 trillion and 500 billion provinces in the 6 provinces, is taking shape.


     

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