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Children'S Shoes Are Encouraged To Win At The Starting Line.

2010/7/31 10:19:00 36

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"Help" means assistance and support; "Xing" is impromptu and flourishing.

It refers to the prosperity of the state and enterprises.

Liang Qichao, a modern thinker in China, once pointed out that "youth is strong and country strong". Chinese teenagers are the future of our motherland.

Jia Li

For a long time, the enterprise is committed to the growth of China's young people's equipment industry, so that Chinese teenagers can grow steadily in health, so that Chinese youngsters can win in the starting line.

Add to the fun

"The brand expresses the spirit of long-term concern and support for the healthy growth of Chinese teenagers," said Jiali shoes, which reflects the permanent sense of social responsibility of a young growing equipment manufacturer.

Interpretation of signs

The symbol of the symbol is the extension of the initials "Z" of "help". The whole graph is concise and dynamic, and reflects the dynamic upward visual effect.

It embodies the trend of "thriving" brand flourishing and flourishing, and contains the entrepreneurial spirit of Jiali shoe industry.

[Brand Award]

...

2001 "

quality

Gold Award ";

Quality trustworthy products in 2003;

Famous Chinese products;

"Famous trademarks in Quanzhou" in 2006;

In 2008, China's children's shoes were the ten best brands.

Chinese women and children love the brand products;

Chinese famous women and children's products procurement designated brand;

...

[brand concept]

Brand concept: market oriented; customer centered; quality centered; brand based; innovation driven.

Brand supremacy: we firmly believe that brand value is the benchmark for business decision making and the core of helping people to maintain their efforts.

Innovation and change: we are never afraid of the risk of change. We should change the pattern that we should look ahead and innovate with customers' needs and create customer lifetime value.

Focus on pragmatism: we uphold the essence of "fine, thin, solid and strict" attitude and strive to grow together with the cause of sports.

Honesty and gratitude: we believe in honesty and integrity and abide by the principles of commitment. We always cherish the spirit of gratitude and fulfill our social responsibilities.

[brand positioning]

Brand positioning: the first tier brand of Chinese youth products.

Quality positioning: good quality, new style, moderate price.

Store location: stores, stores, stores, counters;

Style positioning: fashion oriented, leisure personality as a supplement;

Age positioning: 2~16 years old children and adolescents