Seven Wolves "Fashion Classics, Let Brands Inspire Life"

In the clothing industry, the seven wolves took the lead in systematically putting forward the theory of clothing brand culture management, and have been committed to the inheritance and innovation of excellent culture.

Zhou Shaoxiong, chairman of the board, said in the forum that culture brings more space for the development of the seven wolves brand.

On the basis of wolf culture, in 2008, we extracted the enterprise mission of "using fashion to inherit classics and let brands inspire life"; in 2010, seven wolves put forward a new interpretation of brand concept: "pursuing life O men are more than one side".

Under the guidance of positive cultural values, the seven wolves participated in a series of brand culture activities with social influence, successively sponsoring the world car racing competition, China's top sailing competitions, golf competitions and so on.

In addition, in seven wolves product planning, seven wolves from the source into the way of life.

The creative form of wolf culture, visual elements and situational elements of high quality life are integrated into fashion design, developing wolf culture, golf, polo, sailing and other cultural theme products. Seven wolves give clothing more cultural and spiritual connotation.

Through the experience of clothing and service as well as the interaction between brand cultural activities and men's more than one value, the seven wolves inspire people to achieve a better life.

The seven wolves diplomats Forum provides a platform for multicultural communication that breaks through the boundaries of countries.

The diplomats brought rich cultural industrialization information through their personal experience, and the seven wolves also spread excellent Chinese culture through diplomatic field.

This two-way interaction will speed up the cultural integration, and the seven wolves will also lead to more thinking about culture in the development of enterprises.

Seven wolves matching accessories reflect exquisite.

Most of the design of men's clothing of the seven wolves is based on the pformation of classic style and the texture of material selection. Under the guidance of this design idea, the successful selection of accessories can become the focus of men's wear.

In the 2010 / 2011 autumn and winter series of men's wear, the designers chose some handbags, matching shoes and scarves, gloves and other men's accessories.

The seven wolves are set up by these accessories. The elegant style of the saint worth's men's clothing is clearer.

In the details, we emphasized the style of the seven wolf series.

Seven wolves, O Saint worth international designer series, is an international cultural integration and life led pioneering work of the seven wolf group.

The seven wolves brand will follow the international trend together with the famous international designers, and create elegant, concise and artistic unique clothing with an international view for the city's mature, sunny and enterprising urban upstarts.

Seven wolves, color, light and shade.

The 78 sets of men's clothing of the seven wolves do not have a clear set of series, but through the color from dark to bright, they are all men's careers from groping to thorough process.

The seven wolves clothing series starts from black, over to dark grey, medium gray, and finally to white.

The opening and ending costumes are often the most satisfying works of designers. The seven wolves "Yue Guang" series are released in a black suit.

The black double breasted wool coat has a bit of military uniform elements, and at the same time, it integrates into the urban minimalism style, the beautifully decorated City uniform style. The seven wolves are the first to represent the fine character of Saint worth's men's hard work.

The designer of the seven wolves has designed a white suit for the shaft, and the long wool coat is matched with the leading knitted sweater, and the seven wolves are all white.

In the excessive process from black to white, the grey wolves of different levels of the seven wolves occupy a considerable proportion.

The whole series is mainly plain, with almost no color.

The only color is the occasional blue interlude in the series, which is not bright and blue. Instead, it selects the low-key color from the Tibetan blue to the deep blue sky to set off the rich effect that sunlight can show on the earth.

Seven wolves are slim but not tight.

Saint worth's brand seeks to build the urbanized men's clothing profile characteristics and hard lines, but the clothing is very comfortable.

There are not many tight styles in the seven wolf series, most of which are self repairing but not tight.

The seven wolves Saint worth sought after the fashion but not the avant-garde style of men's clothing. A single product is in line with the trend in the season, but it can still reflect the fashion attitude of the wearer in the next season.

In the fashion show, the audience's impression can clearly depict the style and characteristics of the seven wolves Saint worth, because the designer in the collocation process, the seven wolves have clearly positioned each garment.

The 78 sets of costumes are closely linked. The whole seven wolves have a strong sense of vision, but each piece is very practical.

A redesigned pants is the highlight of the seven wolves "Yue Guang" series. The designer, Mr. Daniel Fa Wright, retains the loose and comfortable features of the sports pants. The fabric is replaced by a pure cotton fabric into a woven fabric with a sense of lightness. The drawstring at the waist circumference chooses leather material, which embodies the excellent quality of Saint worth's men's clothing.

Seven wolves fabrics comfortable to carry

In Saint worth's brand seven wolves "Yue Guang" series, 80% of the fabrics selected by designers came from Europe, mostly from Italy's imported fabrics.

The difference between the seven wolves and other domestic brands is that the saint worth brand does not import the fabrics mainly in suits and suits, but the seven wolves choose the imported fabrics in some leisure styles, which greatly improves the quality of the business casual wear.

Seven wolves to adapt to the lifestyle of urban fashion elite men's lifestyle and lifestyle, designers in the pursuit of clothing quality considerable effort, so the fabric selection is particularly cautious.

The rib used in the seven wolves clothing is woven from pure wool yarn. The fabric is made of comfortable, portable natural environmental friendly material.

Occasionally there will be a strong glossy fabric to enhance the visual effects of the performance.

By the end of 2009, the seven wolves jacket had been the first market share for ten consecutive years.

This is the embodiment of the quality and quality of the 20 wolves over the past three years.

As the first high-tech listed company in China's clothing industry, the seven wolves are constantly giving the seven wolves brand new vitality and ensuring the international quality of every garment with the innovative design concept, innovative development of functional technology, fine selection of high-quality fabrics, and meticulously crafted process.

The seven wolves focus on every aspect of the industry chain.

From the source of commodity planning, the seven wolves fully integrate into the consumer lifestyle and develop the design with customer value as the center and integrate the technology and experience accumulated by the leading designers of France, Japan and Hongkong over the years. The seven wolves ensure that the latest high-quality fashion clothing products are always provided to consumers. In terms of production technology, the seven wolves improve the advanced and scientific ERP production management system, build a modern garment enterprise production system based on digital technology for seven wolves, and cooperate with international advanced production enterprises in depth, and select the most top quality production line according to the core technology of the factory.

Pursuit of quality, seven wolves innovation and development of more functional products.

The application of DuPont Teflon fabric protection technology brings the effect of waterproofing, antifouling and oil prevention; the double side jacket has different colors, materials and thicknesses, forming two totally different wearing feelings; the seven wolves anti ultraviolet fabric adopts nano technology, which makes the fabric fiber produce ultraviolet isolation film, and increases the function of shielding ultraviolet radiation; the environmental protection yarn reduces the waste of resources compared with the use of new raw materials; the memory silk function jacket, like the suit, "does not deform", and stroke the surface of the garment just as ironing.

Today, seven wolves have already developed six series of apparel products, including international designer series, leisure series, business series, youth cowboy series, women's wear series and children's wear series, which greatly extend the product line.

For 20 years, the seven wolves won the recognition of the market and the favor of consumers.

The seven wolves will abide by the mission of "fashion classics and brands inspire life", strive to create a better way of life and create greater value for consumers.

Following Honglei Sun, Hu Jun, Zhang Hanyu, Chang Chen and many other popular movie stars, the seven wolves Hall of fame has added a new force: the famous director Lu Chuan has made the latest list, and the brand value concept of the seven wolves "men is not only one side" has been vividly deduced by the successful celebrities in different fields, but the marketing effect of the seven wolves Hall of fame will also be more obvious.