Textile And Garment Enterprises Accelerate The Development Of Creative Industries
A clothing company of Xia Lu town started to create its own brand in the early years, but because of all kinds of difficulties, its development is not solid. This shows that it is more difficult to create independent brands and create clothing independent brands.
"Rui Xue" failure, "Heng Bai" calm......
Many enterprises have become more cautious in setting up clothing brands, and are more willing to choose less investment and low risk OEM.
At present, most of the more than 200 garment enterprises in the county are doing odd processing, which is difficult to form market demand for creative design, and can not support the development of creative industries.
The industry believes that "hate cloth is not ready to wear", has been plaguing the development of textile County, although in the last century, our county put forward to vigorously develop the clothing industry, but little effect.
The person said that most famous designers in China focused on the field of clothing design. Combined with the current situation of clothing industry in our county, it is hard to attract them to start business in Keqiao.
Even if some of the designers who have settled down, if there is no incentive and protection for long-term mechanism, they will eventually "peacock fly southeast".
Speeding up the development of textile creative industries and building an international textile creative center is an effective way to pform and upgrade the county economy.
The advantage of our county's textile industry is "printing and dyeing + market". In developing the textile creative industry, we must give full play to this advantage before we can go out of a creative way with Shaoxing county's own characteristics.
Compared with fashion designers, the evaluation of fabric designers has just started. As long as the protection of intellectual property rights is in place, the creative design market of our county's fabrics and printing patterns is quite impressive.
"If we introduce a large number of fabric design talents to promote orderly competition in the market, the cost of producing original textiles will decline, and the textile market will become more prosperous."
The personage thinks, developing originality, focusing on talents, our county should learn from Hangzhou and other places to use talents and cultivate talents.
At present, all kinds of fabrics, clothing and other design competitions have been held in our county, all of which are called "China" and so on. Unfortunately, no more talented designers are found through competitions, and they are "retraining" for their own use.
China's textile city is only active in its own designer team, so as to promote the vigorous development of the creative industry.
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