Barcelona Police Seized 20 Thousand Euros Worth Of Counterfeit Clothing

According to the police, they found them in two stores.

Second stores found a lot of fake goods are located in Llobregat. In this store, the police seized 427 clothes without trademarks or brands.

Although they did not involve infringement, the police suspected that they were not in the right place because the operator could not produce any invoices at all.

The police seized all the clothes that were in question during the operation, but did not arrest the operators of the shops.

News review:

According to the Spanish surf net, the arrival of the economic crisis has led to a large number of rental LOCAL in the whole Catalonia area, and many Chinese realize their dream of becoming bosses. But how to find a way out of money in the same field during the economic crisis is also a problem that all Chinese businessmen must consider.

The reporter has learned that the Chinese mentality of the Chinese businessman who has opened up shop has changed under the pressure of the economic crisis. In addition to a very small number of people, they only start shop because they have no job and want to make a small investment to earn a living in order to earn a living.

As we all know, in the whole of Spain, Chinese can engage in very limited fields, and if we can make the shop lively and vivid, it is also an important topic worthy of our attention.

Reporters also found that in recent years, Chinese businessmen in Barcelona have gradually stepped out of the wholesale and cheap jewelry industry that has been very popular in the past two years. Some enterprising Chinese businessmen, taking advantage of the current economic crisis, make use of the conditions of 500 square meters or even more than 1000 square meters of LOCAL rental in Barcelona commercial street. They spend large sums of money and invest heavily in gold and open up 500 square meters or more 1000 square meters of clothing stores and retail businesses.

Last summer, a 500 square meter clothing store was born in a commercial pedestrian street near Barcelona.

During the opening period, people are full of people every day, the daily passenger flow can be comparable to the ZARA and other famous brand fashion shops during the peak season. There are always more than 10 people waiting in the fitting room, and the two checkout CAJA also has been queuing up for a long time. Such a hot scene makes reporters feel filled with emotion.

The owner of the shop is a Zhejiang native. He told reporters that the store had spent 200 thousand euros on its initial investment, which was the first large-scale clothing store that the owner had opened by the relatives, which made him very stressed. But at such a grand occasion, he still had a smile on his face every day.

But the shopkeeper had opened a 100 square meter clothing store, and had a good experience in the bank. So the store's business was stable at last, and soon recovered a lot of money in a month. The owner of the store, taking advantage of the momentum at that time, opened up a large clothing store with the same size in other regions and began to make big money.

This summer, the owner of the shop opened another more than 300 square meter large clothing store in another district in Barcelona. A reporter's friend took part in the recruitment of the store clerk. She recalled to reporters that the applicants including foreigners were full of people, and the local people lost their jobs in the economic crisis. The local people were waiting for applicants with their CVs.

However, according to the reporter's understanding, the new store has continued its previous style: big, good, cheap, and experienced boss, so that the business is very good. It is said that there are more than 5000 euro a day, and there are tens of thousands of European businesses every day at weekends.

Referring to these successful experiences, large clothing stores have been constantly replicated by Chinese businessmen in various parts of Barcelona this year. Of course, many Chinese businessmen are still following the same trend. For example, a newly opened large clothing store, the reporter learned from the clerk that the business there was not very good, and it was more than 2000 euros per day.

Compared with the store mentioned by the reporter, there is a big profit gap, and where is the gap? First of all, it is estimated that it is an experience problem. The most important thing to do is to look at clothes. This is because purchasing is the key to selling clothes well, and it is also important for bosses to pay attention to the goods sold in those warehouses.

Successful bosses usually ask a lot of questions. If they go to a wholesale clothing store opened by their friends or relatives, they will directly ask what clothes are better to sell. They will focus on some clothing styles that local people often wear in daily life, local people like fabric ready-made clothes, clothes that fit the local figure, or clothing types that sell well.

And this newly opened clothing store, the owner used to be a restaurant, had run a Chinese restaurant for many years before Barcelona. This year, because of the influence of Chinese food, the business was so bleak that he heard his relatives and friends say how profitable he was to open a large clothing store. He hurriedly made money to open a clothing store, but the boss did not have the experience, and he bought his goods with his own eyes. So many clothes were not sold well, although the clothing store was also very large, but the sales volume was quite different from that of WOK.

In addition to the large clothing stores, Barcelona has also sprung up a new shop type: the senior 100 yuan store.

This 100 yuan store is mainly based on arts and crafts.

This 100 yuan store is modeled after the local grocers. It pays attention to furnishings and exquisite goods and quality.

The style of this advanced 100 yuan store has changed the disadvantages of old, 100 yuan stores such as miscellaneous, chaotic, cheap, poor quality, and tried to attract more customers with the beauty of appearance.

It turns out that in this year's continuous high level 100 yuan store, this improved version of the 100 yuan store, which focuses on outer packing, is also welcomed by the local people. Although the price is a little expensive, it has changed the profit of 100 yuan shop and now has a good momentum.

Most of the locals themselves are relatively clean, and they are more willing to go to such a store for consumption. Even if it is a little more expensive, the appearance of this high-level 100 yuan store indirectly improves the grade of the goods, and also grabs another part of the consumer group, which is a mature expression that Chinese businessmen catch most consumer psychology.

Reporters also learned that in the downtown area of Barcelona, that is, in the CATALUNYA lot, there is a case of unusually high level 100 yuan store.

Recently, in the center of the city, there were more than 1000 hundred square meters of high-level 100 yuan store.

But the boss also mentioned that the risk of such a shop is extremely large. First of all, the investment is very large. If we want to rent a large LOCAL with a thousand square meters, the first thing to solve the electricity problem is a big thing, at least it costs tens of thousands of euros.

Plus the rent must be over 10000, and the deposit insurance is a very large number.

Now, to open up such a shop, the profit of small commodities is too low, and only by making money in the form of "quantity".

Reporters also observed that the purchase is also the key. The source of goods must be reasonable in price, cheap and good, and the goods must not be miscellaneous. It must be beautiful, and the premise is that investment is not a small sum, so the boss must also have the psychological quality of facing pressure.

At the beginning of the year in Madrid, the news was reported that Chinese businessmen began to occupy the local trade and enter the main commercial areas. In Barcelona, Chinese businesses did not show signs of weakness and all kinds of large retail stores were vacated. They began the sales scale of Chinese small collectivization. But the reporters also had to find that this year's local enterprises, in order to survive in the economic crisis, more cheap large stores also appeared in the Barcelona commercial area.

In addition to the cheap supermarket that the reporter reported a month ago, the CATALUNYA center lot was originally a facade of the ZARA group's STRADIUARIO. It also changed a signboard and began selling some 1 euro jewelry and several euros of garments. The Chinese who had been there exclaimed, "how can it be cheaper than the 100 yuan store"?

Not only do we applaud the innovation and struggle consciousness of the Chinese people, but we also hope that the local people do not stop at 100 yuan shops and restaurants, and are cheap and poor in quality. We hope more Chinese will recognize business opportunities, do not rush to imitate, pay more attention to the needs and psychology of customers, and create a new business layout for Chinese businessmen in Catalonia.