Li Dangqi: North Style Clothing Design Should Be More Bold And Unconstrained

Background: from the Haicheng to the West Willow Road, the posters of the first "Xi Liu China business Cup" northern dress rookie design competition can be seen everywhere, and the large advertisement boards on the roadside also stand proudly.

They all show the importance of clothing in the city, and show the organizers' different expectations for the design competition.

As the largest and oldest clothing professional market in the north, when the West Liu has come to polish the brand again, the slogan "the capital of the north" has also proved this point.

The entries are very serious, and the completion degree of the works is relatively high. The players generally grasp the theme more accurately. They use a large number of elements and symbols in the northern traditional culture to create, and interpret their own understanding of North style clothing.

Compared with other competitions in China, many of the contestants of the design competition are winners in the China Cup and other competitions. The overall design level is very high, which is the leader of similar design competitions in China.

In fact, in recent years, the popular claims, such as Shanghai style and Hangzhou style, are not clearly defined by themselves. Before the competition, I did not have a systematic concept of northern pie dress. However, I think the concept of North style clothing has its rationality and necessity.

China has a vast territory, and the dress culture in the north and south is very different.

From the aspect of physique, the northerners are tall and tall, and the southern people are small and exquisite.

From a market perspective, if the clothing enterprises facing the northern market can not deeply explore the connotation of northern dress culture, they will be biased in positioning.

Therefore, the study of northern style dress has practical significance.

From the cultural point of view, northern culture is extremely thick, which is a very important part of Chinese culture. It brings together the quintessence of Chinese culture. Clothing itself is a good carrier of culture. The promotion and development of northern culture can not be separated from the discussion and conclusion of northern dress culture.

Having seen the works of the contestants, I think we have adopted the unique way of expression for the North style costumes, and have applied some northern characteristics elements to different degrees. Especially the autumn and winter clothing is the main competition, and the fabrics such as fur, cloth and velvet are widely used. Some of the players also ingeniously fuse modern elements in traditional Chinese dress such as Qipao, and the use of folding and stacking is more.

Although the form is very rich, the performance of the North style clothing seems to need to be strengthened.

The participants are not necessarily northerners, nor are they living in the north. Many of them understand the northern culture from books or mass media. The essence of northern culture is not thorough enough. In the entries, the clothing is slightly weaker in the overall momentum, which seems to be more bold and unrestrained.

In addition, how to make these ideas go further is also worth discussing.

The main purpose of the design competition is not to develop and provide products for the market, but it also contains strong trend orientation, which can tell you what is the most popular style and what is the best design.

It is very worth pondering over how the works of the design competition can be combined with the actual wear demand of the northern people.

While exploring new designers, we should also consider how the design power can drive the garment industry.

It is worth emphasizing that I think that the study of regional culture is not to guide people to focus only on old and traditional things, but we should advocate that we should express modern life in traditional culture.

Now it seems that the design works can enhance the space of fashion.

In my opinion, the dress design competition based on the northern faction culture can be held continuously, the theme can be further refined and clear, so as to attract more excellent designers to come to participate in the competition, and design more excellent works that infect people and move people.