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Fabric Merchants Should Not Blindly Follow Suit And Pform Garments.

2010/8/14 14:25:00 27

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Ms. Meng, a business operator in Yiwu, confidently came to the textile city to find a trademark scarf, scarf and other partners.

More than a week later, Ms Meng has only found a partner who meets her requirements.

She could not help exclamation, Shaoxing.

Fabric

Often "hate cloth not to make clothes", in fact, fabric is not only for clothes to make "wedding dress", small scarves, scarves, towels can also achieve big market, annual sales of small products tens of millions of yuan.

Own

trademark

The products are brought into the Yiwu International Trade City by the Yiwu operators. The agent sells direct markets in the Middle East. For production enterprises or operators, it is a "fast lane" that uses the ladder to go upstairs and explore the international market.

However, why did MS Meng, who provided this "fast lane", be disappointed? "There are very few suppliers in Shaoxing such as scarves and scarves."

After looking for "carpet type" in textile towns such as Qian Qing and Fuquan, Meng found that Shaoxing county produced only a few of these small pieces of enterprises. Fuquan only had 1 textile products, and Qian Qing only had snow dragon.

Clothes & Accessories

And two of them.

Scarves, scarves, scarves, towels and so on are the extension of fabric products.

product

It is a terminal product, which has a large sale in the small commodity market in Yiwu. However, Ms. Meng found in many contacts with many textile enterprises in Shaoxing that many enterprises disdained to do these humble products.

In the Binhai Industrial Area, there are several self produced and self-produced printing and dyeing enterprises, such as silk scarves made of self-made fabrics, which are used to give customers. However, when asked whether to consider mass production, the operators say that small things are not worth investing in.

In the face of these manufacturers' disdain for small products, Ms. Meng regretted that she told reporters that Yiwu commodity city was famous for its wholesale sales of small pieces of merchandise, where she only sold tens of millions of Yuan products such as headscarves, and all of them were exported, mainly in the Middle East market.

There are only more than 10 scarves and scarves in Shaoxing.

After the press of the county newspaper sent Ms. Meng to the production enterprises such as scarves, scarves, towels and other production enterprises in the Textile City, the reporters received a call from the producers of the Binhai and Keqiao development zones and expressed strong cooperation intentions.

"We have fabric, technology and products. What we lack is development.

market

Through the window of Yiwu's International Trade City, Ms. Meng has sold our products abroad, which is really a great help to us. "

A business operator who has an urgent intention to cooperate is saying.

Through the bridging of the county newspapers, there were further contacts between the cooperative operators and Ms. Meng.

Unfortunately, scarves, scarves and towels produced by these manufacturers are unsuccessful because of unregistered trademarks.

"The quality of these products can meet the requirements of our products, but at present, the awareness of trademarks and branded goods in the international market is getting stronger and stronger. Therefore, entering the Yiwu International Mall has set up the threshold of" trademark products ", which is also the trend of market development.