Chinese Clothing Wholesale Business In Madrid Is Hard To Change
Since the autumn of 2006, little LAVAPIES has entered a troubled period. First, the downtown commercial Street closed down the storm. Next, there were thousands of business protest parades, wholesale and foreign businesses and official dialogue meetings, press conferences and protest assemblies.
When these things gradually become calm, it is followed by the economic crisis sweeping the globe, and businesses in this area are beginning to go cold.
At the initial stage, businessmen here didn't care much. Many people even believed that, according to the experience of Spain's economic crisis in 1993, the crisis brought about by this crisis will be eliminated in 2 to 3 years, and the LAVAPIES clothing wholesale market will revive.
Three years later, people did not see signs of economic recovery. Instead, they saw business that was not as good as a year.
Some people who rent the store must not start to clear up or change their business.
Some people who buy the shop front are still there, though the business is not as good as before, although the popularity of the wholesale area is getting weaker and stronger, and whether the last adherence can finally become the winner, no one can answer for it.
In August 9th, the reporter came to LAVAPIES to interview the scene of the current depression in the wholesale clothing area.
Business is bad.
Some businesses change their doors.
An interview with some overseas Chinese analysts said that the LAVAPIES wholesale area is a commercial wholesale area with clothing as the main body, jewelry and toys as auxiliary branches. Unlike the COBOCALLEJA wholesale area in the suburbs, it is all inclusive and can drive people's popularity. There are essential differences between the two.
This determines the ability of LAVAPIES wholesale area to fight against wind and rain is too fragile.
When the economic crisis entered the third year, the division of forces in the clothing market has undergone subtle changes. In the past, foreign guests to MALACA and VALENCIA were retained by the local wholesale market. In the suburb of Madrid, 200 kilometers away, the salesmen of various wholesale companies in the COBOCALLEJA wholesale area had penetrated into the retail stores in the region, eating the suburbs business in full, so that the share of LAVAPIES clothing wholesale area was less and less.
The reporter went to a small street on the edge of the wholesale area, and saw the street side of the clothes shop that was once familiar with the past. He did not know when a fruit shop would appear. Compared with the clothes shop with a single color, the color shop decoration of the fruit shop was very dazzling.
The reporter clearly remembers that he used to be a clothing wholesaler in Zhejiang, and his business was very good. The journalist bought clothes on the day of rest.
Now the past is gone.
Walking into the converted fruit shop, it was very empty, and there was only one shop assistant who was there. There was no visitor.
Reporters freely chatted with the shop assistant and asked when the clothing store would change its course.
The shop assistant replied that the wholesale clothing store had changed the fruit shop for a long time. It was the old yellow calendar.
After four observations, the reporter said that the goods were missing.
The clerk replied that the boss did not come back to China at the end of the day, but only when the boss came back.
In the most busy MESONDEPAREDES street in the current wholesale area, a reporter used to be very familiar with the clothing wholesale shop. When he walked into the shop, it felt that the atmosphere was wrong: only two people were in the store, all the surrounding walls were fitted with grooves with jewelry, and only a few garment samples were hung there on the four.
The shopkeeper took the reporter as a businessman. He saw the reporter scrutinize the style of a dress. He enthusiastically recommended that it was cheap and the goods were sold at 0.50 yuan per piece and 1400 pieces.
Seeing this reporter then asked whether the other party should change, the owner said yes, and said no clothing, not good sale.
He said that the original store owner rented the shop to himself to do something else, and after taking charge of it, he managed very hard. The location of the store was not bad, but the business just couldn't get up.
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Euro is not worth a lot of money.
Purchase cost narrowing profit
Remember to visit the JUNELO street, which used to be the hub street of the wholesale area, and the main commercial roads connecting the wholesale area and the right wholesale area. Due to the narrow streets, the vehicles in the past were often blocked, but now they are extremely cold.
Walk into a familiar clothing wholesale shop, ask the business situation after greeting with the shopkeeper, the other side just shook his head, pointing to four samples of clothing, said, look at this year's several styles, we have no purchase, many can not sell, or else pressure goods.
In the past few years, I was a container of several styles, and now I have several models for one container.
The price is not to be mentioned. The price increase is afraid that no one will buy it, but domestic manufacturers are raising the price. Now the depreciation of the euro is too severe, and the original profit is gone.
In a decorated cowboy clothing wholesale shop, shopkeeper told reporters that China's raw material processing market advantage has long been gone.
Now China raises everything, plus the depreciation of the euro, and the cost of purchase is too high.
Many people who accounted for the cost at 1:10 last year have lost a lot of money. The euro is now 8 yuan, and the original 15% profit is gone.
I have to raise the price or lose too much, but I dare not mention it, otherwise the guests will not buy it.
That's how some old customers look at the price. They say it's expensive. How do you say this business is done?
A shopkeeper who has been doing business in the wholesale area for 10 years has repeatedly sighed. He said that the brilliance of LAVAPIES was from 2000 to 2004. At that time, the containers were sent all day long, making money for everything, and there were more than 400 Chinese shops, and the wholesale shops extended to some remote remote lanes.
Now look, walk down the street from EMBAJADORES street, walk past the statues on the roadside, and the shops in the past almost withdrew.
Walk down the MESONDEPAREDES street and across the square, you can see that there are few Chinese shops.
By the end of this year, you will have a look. There will be a lot of people closing down, and the wholesale area is getting smaller and smaller.
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