Bally Wants To Enter China's Two Or Three Market And Develop China's Luxury Market

August 18th Switzerland footwear and accessories manufacturers and retailers Bally Recently, the company plans to enter the two or three tier cities in China to further tap the booming China. luxury goods market 。

Bally, chief executive of Asia Pacific DineshTandon, said: "we have opened boutiques in places like Hohhot, Kunming and Zhengzhou in Inner Mongolia. Generally speaking, these are three tier cities in China, which are different from those in the first tier cities in Beijing and Shanghai.

The company will further expand its market in China. At present, China will occupy 35% of its global business.

DineshTandon also said it expects to increase from 35% to 50% in the next three years.

He said that although the level of Ping efficiency in small cities is significantly lower than that in big cities, the owners of department stores are willing to give fairly competitive preferential terms because they are new markets, which has also created many profits for us.

Analysts believe that because of the rapid development of high-end retail stores, including the rise of ShoppingMall, this is for many high-end ships. brand Further development of the Chinese market has facilitated.