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Behind The Fashion Marketing Case, Who Has Made "Everything Object"?

2010/8/21 15:03:00 42

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A few years ago, a sentence of "this year's Festival does not receive gifts, and receives gifts." it makes people feel ashamed, immortal and bad. But it can not be denied that it is a successful advertisement because people remember it.

Nowadays, there is no background for the white bottom and the characters, but also, "I love XX, I do not love XX, I am XX, I am not XX, I am just like you, I am XXX", and the advertising mode is popular throughout the whole network.

This is originally a netizen Kang Kang Huan in July 30th launched on the bean paste online "PS customers, collect your fan" online activities.

And advertising companies seize the opportunity to carry forward the "all objects".

It is said that everyone's reply to all media is "no support, no objection, no attitude" to this activity, but people know that the final winner must be everyone.

This campaign to play the slogan of "all the people for the whole people" has obviously been successful in a short time, not only has set off a new upsurge of network PS, but also has achieved the best words of brand marketing in the Internet age.

In fact, the main reason for the success of every guest is that more and more netizens are involuntarily involved in, create and spread, and the word "object" has been accepted by netizens.

In a seemingly meaningless national carnival, everyone's brand promotion has also been successful.

If any person or thing can become famous overnight, it must conform to a certain social mentality of the present age.

This is an era of entertainment, just like news needs news.

network marketing

To achieve the desired effect, the premise is to have entertainment elements.

To a certain extent, the Internet is born for entertainment.

Entertainment spirit and sharing spirit are also an integral part of the Internet, and the former is a prerequisite for the latter.

Many netizens regard the Internet as a channel for entertainment. For them, the Internet is for fun.

Just for marketing, marketing is actually very disrespectful to netizens. It can bring entertainment to netizens, and netizens will like you.

Sharing can make happiness double, while netizens are happy and often share their existing channels of communication.

Van guest

Just scratching the itch of the times: people are tired of cliches in the present society.

Therefore, all the guests have no choice but to make up a big basket with the times and the Internet. Almost everything can be loaded into it. Everyone is glad to find the basket that holds their own things.

In the world of every object, we can only imagine and see nothing.

A successful one.

Marketing case

There are always some bright points to learn, but such highlights often do not need too much, and the one or two is enough.

The success of the "object" event has brought the new trend of Internet Marketing -- interaction, or rather diversification and interaction, which is the key.