Postmodern Economy Enlightens New Health To Lead The Future Footwear Industry
This is an age of material desires. This is the age when faith is equal to the number of banknotes. Whether it is important or healthy for money is a problem solved by people. So in this post modern era, new health theory has become a topic of public life, and the concept of new health has gradually spread to various industries. This is not "the future leap of the shoe industry will start with new health theory!" the cry has been passed out.
" New health "Road" rises in shoe industry
What is new health? Professionals believe that the so-called "new" lies in the renewal of healthy lifestyles, attitudes and ideas in the new era. In the new era, the health of the living body is the first element of social development; the so-called health is the best state of existence and the most valuable asset of life. This concept is also due to the rapid pace and pressure of contemporary life, which has caused the frequent loss of physical overdraft, lack of exercise and life philosophy. It is hoped that people will pay more attention to health and concern for their own lives.
With the development of society and the gradual improvement of civilization, human cognition of shoes is becoming more scientific. Some experts say that when wearing unfit shoes, the bad stimulation of the feet can be transmitted to the brain through the lumbar vertebrae and spinal cord, which will affect the normal circulation of blood and the balance of hormone secretion, thus leading to many diseases such as lumbago, scapulohumeral periarthritis, headache, lack of concentration, irritability, loss of appetite, and so on.
Shoe companies seize this opportunity to put forward new health concepts: shoemaking and shoe making, which are in line with people's understanding of the law and development rules. The rise of new health concepts in the footwear industry will bring enormous changes to the footwear industry.
footwear industry Pursue the refinement of new health
Zheng Yu insists that "new health principle" is a banner and a direction for the development of footwear industry in the future.
I understand that the "new health doctrine" banner of shoe industry is built on the tragedy of human suffering. Some unhealthy phenomena of human beings are caused by incorrect shoes: if you wear a pair of shoes that are too high, you will often cause toe injury and cause inflammation. Serious blood circulation will result in local tissue necrosis. If wearing rubber shoes with poor air permeability, it will aggravate tinea pedis and other diseases. Chinese people's shoes are too soft and unshaped, causing Chinese foot ligaments to relax and arch collapse, and about 1/3 of Chinese people suffer from varying degrees of flat feet. At the end of the last century, wearing high heels and pointed shoes will directly result in insufficient blood supply and dizziness and nausea in the head. When we have flat feet, we press the plantar vessels and nerves, so that people can not stand up or exercise for a long time. It is reported that there is a corresponding reflex zone and foot disease in the foot and human organs, which may lead to diseases such as brain, spine, heart, digestive system, traumatic arthritis and so on.
To this end, many shoe companies have seized the opportunity of new health and strengthened themselves. brand 。
In the aspect of innovation, the Japanese developed magnetic therapy health shoes, combined with walking massage, can achieve the function of promoting blood circulation and relieving fatigue. South Korea has developed a highly effective weight loss shoe. Its unique design will increase the amount of exercise consumed by users and thus consume several times more energy than usual. This kind of shoe lets the user always maintain the best healthy posture of heels, feet and toes while walking, so as to achieve the purpose of losing weight and health. In Hongkong, a "health shoe expert" has emerged. It provides the foot care service with the concept of propaganda and foot protection (prevention of flat feet, inside and outside eight characters, X legs, etc.), so that the public can know how to prevent foot trouble and choose the right shoes, insoles and accessories.
According to Zheng Yujian, there are at least eight changes in the "upgraded A+" nano function air conditioning shoes after finishing the addition method: the soles are made of high elastic rubber bottom, more wear-resistant and lighter; the upper design of the fashionable classic accessories is more fashionable and healthier; the structure of shoes is designed according to ergonomics, more scientific and comfortable; the insoles and soles are cushioning materials, more flexible and more protective. At present, in the award ceremony of "the third session of the town's leather and footwear industry scientific progress award", which is called "shoes industry Oscar", the upgraded nano function air conditioning shoes are the highest award.
Nowadays, people-oriented is the concept of the development of footwear industry, and health is the foundation of human life. The concept of "new health" will lead the development trend of footwear industry and guide the future direction of our life and entrepreneurship.
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