Open Casual Men'S Shop, Pick Up Goods And Pay Attention To It.
Ah Nan is less than 30 years old, but he is already a "old river". After a few years in Shanghai, he went to Zhuhai. He just started renting a 10 square meter shop at the port shopping plaza to buy clothes. I never expected that the business would get out of hand, the two expansion in two years, and the business was doing well.
Leisure time
Men's wear shop
The most important thing is to choose goods.
Exquisite shop layout
Walking into Anan's clothing store, all kinds of casual men's clothes come into view. There are many styles and fashion trends, mainly based on Korean style, as if they entered the wardrobe of Korean dramas.
Around the shop, three hangers and two or three lattice shops were placed. Shirts, T-shirts and trousers were placed on the hangers. Shoes and parcels were placed on the lattice shops.
Although the shop is only about 20 square meters, the clothes are kept in good order.
Anan said that the location of this store is mainly in pursuit of fashionable young people, so the price is relatively high, and there is hardly any clothing less than 100 yuan, so the clothes are exquisite.
"If a mass brand, like a profit made by running volume, makes a lot of clothes on the table, it will give customers the feeling of washing goods, and the grades will not go naturally."
Like this fashionable and tasteful shop, there are fewer clothes on the table, but it should be matched with style, which can attract fashionable consumer groups to have a look at the store.
Shop two expansion for two years
Anan said that the shop had been open for more than two years, and there were only about 10 square meters of standard berths at the beginning, mainly selling men's clothing. Later, because of good management, a few months later, the neighbouring shops were sublet, and in less than a year, the shops were rented down to sell women's clothing. "Two shops, men's wear and women's wear together, can just play a combined punch, so that guests can have more choices."
Although the two shops add up to only 30 square meters, the rent is not low, which adds up to more than thirty thousand yuan per month.
Ah Nan said that the rent was so high that besides the good location, when he first came to Zhuhai, there were no extra shops to rent, so he had to sublet other people's shops, so the price was higher than other shops.
Although the rent is not low, the relative profit is still small.
Because the location of the store is good, the flow of goods is large, and the goods are sold fast. Every week, we have to purchase one or two times, and enter nearly 10000 yuan at a time, and the profit of the garment is very considerable. So it will expand in two years.
Goods must have a sharp eye.
Anan said that the key to opening men's clothing stores is to have good products, but there are many clothing manufacturers and clothing brands on the market, and the quality is uneven.
If you want to pick the goods, you need to have good sources.
Anan said that the store has been open for more than two years, and the supply of goods has been basically stable. Part of it is getting goods from Shanghai and part of it is ordered from the Internet.
He did not buy goods from Guangzhou like other shopkeepers, but chose Shanghai from a distance. In addition to pursuing style change, there are several friends in Shanghai who also make clothing business. They can understand the latest market situation and grasp the purchasing tendency of consumers.
If you want to choose the right goods, you must have a pair of eyes, which need to accumulate and keep learning.
Ah Nan said that the clothes, shoes and leather bags of the shop were chosen by him. The goods were chosen correctly, and the business was good. Otherwise, it would not be possible to sell the clothes if they were familiar with customers.
"Although men's clothing styles do not change fast, they are not afraid of stock. But because of the high rent, they have to maintain the turnover rate of goods. Only by ensuring high turnover rate can they have high sales volume and high profits, so choosing the right goods is very important."
Besides, the fashion trend is also very important. Now the trend of men's clothing is changing very fast. Today it is popular. It will be popular tomorrow. It is very important to keep up with the trend.
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