2010 China High End Baby Industry Global Summit Will Be Held Soon
On September 9, 2010 -11, the "2010 China high end baby industry global summit" will be held in Shanghai, one of the biggest ceremonious events in China's infant industry. When it comes to the global leaders of government leaders, industry leaders, famous scholars and international venture capitalists, it will conspire to develop the baby industry.
During the summit, China's first high-end baby
brand
I-baby will launch eight new series of spring and summer new products, including "secret garden", "baby farm", "Happy Zoo", "waltz", "ocean companion", "Kung Fu Kid", "Mermaid Princess" and "space friend". This is the interpretation of i-baby's children's dream.
After experiencing the "roaming of the dream kingdom", the participants will fully appreciate the brand new upgrade of i-baby with the concept of "safety, health, aesthetics and green", and upgrade to a new height in terms of design, technology, material, color and shape.
Sprint trillion market spire
According to international practice, the per capita GDP reached about US $5000, and the infant economy entered a stage of development in the modern sense.
At present, the per capita GDP of many coastal cities in China has reached this standard.
Unlike most developed countries in Europe and the United States, most of the children living in cities are single children. The family structure is 421, and China's infant economy has entered the golden period of development.
The huge market potential has led many entrepreneurs to take aim at the baby industry and try to divide the big cake together.
Children's wear, children's shoes, children's cars, child beds, infant education (including early education, children's books, children's audio-visual products), baby food and so on, with mother and baby as the center to launch a huge industrial cluster, the market is currently moving toward trillions of sprint.
As a rising star, i-baby did not fight with his predecessors in the Red Sea, but studied the consumption behavior and concept of consumption after 80's, and emphasized the consumption consciousness of the post-80s as the parent of the father, and marched into the blank high-end baby market in China, and opened a blue sea in the infant industry.
In China, women's consumer goods, such as clothing, cosmetics and so on, are the top leaders in the high-end. Men's high-end products are also coming into force after the entry of international brands into China. However, mentioning high-end brands in baby products has made people feel gloomy. As the hope of our motherland tomorrow, as a "little princess" in the 4+2+1 family mode, it is hard for parents to throw millions of gold on their products.
Mr. Wang Yaomin, chairman of i-baby, was unable to get a satisfied dress when shopping in Shanghai shopping mall when her daughter was crying. At this time, Mr. Wang Yaomin secretly told herself, "I want to make high-end brands belonging to China, so that my baby and baby can enjoy a high quality and high quality life."
In 2008, i-baby came into being and advocated "the best is for the best."
Bestforbaby
I-baby combines the 5000 years of infant culture in China and the advanced concept of infant care in the West. For example, Chinese traditional culture advocates healthy confinement culture and advocates a happy full moon wine culture, while the West prohibits the idea of child safety in baby clothes, and stresses the concept of human rights in the world at the same height as adults.
I-baby designs and develops products suitable for China's new generation of children, and introduces the world's top brands to create a i-baby lifestyle.
For the public's objection to i-baby's advocacy of high-end consumption, chairman Wang Yaomin replied: "the high-end we advocate is not high-end in the narrow sense. The high-end in the narrow sense refers to the high-end price. However, our high-end is on a broader level, and its connotation is high quality, high quality and high cost performance.
This is the only choice for all rational consumers. What we sell is such a consumption concept.
In the i-baby store, the baby blanket that mimics the sound of mummy and amniotic fluid can solve the problem of oversize children's carriage, which is too large to carry and receive. It can be used to solve the high priced and expensive baby bed which can not adapt to the rapid growth of children, and can be accompanied by children's bed at the age of 18 or even more.
It can be seen that these products start from the experience of consumers and provide meticulous care from details.
"Every city needs a i-baby world famous maternal and infant life Pavilion". I-baby's vision is far sighted and magnificent.
For this common ideal, the top designers in the United States take the lead in brand planning and product design. Italy Visual Merchandiser Claudia and GapBaby visual director Bill cooperate with each other to lead the terminal visual display and store image design, and jointly create the dream of "bestforbaby".
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