How To Control The Source Of Clothing?
What kind of goods? clothing Businesses have to go in? The novice veteran must have encountered different degrees of trouble and blow in the process of purchase. So, how should we control the source of supply by summing up experience? What kind of goods do they have to enter into the clothing store owner? Today, Xiaobian and everyone discuss this problem together.
The grade of clothing should be in line with the location of shop owners and customers. The purchase price is not the main criterion to judge the quality of goods.
But why do you say that?
When we choose the wholesale price of 5-10 yuan, basically the middle and high income customers are "blocked" outside the door, because this kind of purchase price, shop decoration can not be luxurious, clothing decoration will not be too elegant or unique, for these sources, high income customers will not enter the door.
Is it a good source of goods to get rid of more than 60% customers?
Therefore, price is only one of the criteria for measuring the quality of goods. The most important problem for clothing stores is the positioning of customer groups.
What age group or consumer level customer should choose? For small shoppers, they can control the purchase ratio of high and low clothing at 10%, 35%, 55%, 10% of the top grade, 35% of the middle grade, 55% of the low grade, and the low grade goods can be used as promotional clothing at the door, or can be discounted in the shop.
The clothing style accords with the preferences of the shop owners and customers.
clothing
The style and style should be decided according to the customers' preferences.
Children pursue cute and childlike innocence. They can make the main criteria from color and pattern. Teenagers pursue fashion. Clothes are as different and unique as possible. Middle-aged people pursue business and stability, clothes are as commercial or refreshing as possible, and old people like rustic and mature, so they don't have to spend too much money.
In detail, customers of all ages are different.
Besides, the style must be unique, regardless of age.
If all the stall owners buy goods from the nearest clothing wholesale market, the customer will buy a suit and look at a style to ask the price, and whoever buys the price will buy it.
After all, the same clothes must be chosen at low prices.
So the choice of customers is too little, and the customers choose to buy more than.
Therefore, a unique source of clothing can be purchased online wholesale or far from the wholesale market, which is one of the safeguards for clothing sales.
clothing
Sales and profits are in line with the store location: style and self evaluation can be ranked in the same consideration. First of all, the clothing store owner should have self appraisal ability when he comes in.
According to the location of customers and the general price, calculate the price of purchase, and estimate the selling price. Don't listen to wholesalers' fickle. The reference price of factory is basically not a reference standard.
The profit of general valuation must be guaranteed first. If sales volume is not guaranteed, then the profit of a single piece must be confirmed to be over 60%.
Some clothing is hard to get the approval of large numbers of customers. But for customers who have special needs, they will not pay much attention to the price, but "sell without", so self valuation is the first to estimate sales, and the second is to estimate profits.
If these two points are in line, what should we wait for?
But we must have enough market sense and experience to estimate.
Don't buy goods for the first time, depending on your own vision, this will definitely push the goods.
If the above three points are not consistent, then do not enter such a source of goods. If you can meet one point, you must consider it carefully; if you meet two points, you can enter; if three points are consistent, such a source of goods will have to enter.
If you want to be perfect, it is impossible, but if you have more than 80% of your confidence, it will be a good source of clothing for you.
- Related reading
- Industry dynamics | The Old Tailor Shop Bathed In Second Spring &Nbsp; "Interview Battle Clothes" Made Mad.
- News and information | Baocheng International Footwear Garment Production Line Put Into Operation
- policies and regulations | "China'S Shoe Exports To Europe" Is Expected To Take A Turn For The Better.
- international news | The Greek Crisis Has Spread To Wenzhou Shoe And Clothing Company &Nbsp, And The Volume Of Business Has Shrunk Dramatically.
- Power flow analysis | Helmut Lang City Dress Source
- Industry dynamics | 2010 Laugh At Ren Zhiqiang'S "Throwing Shoes Door" Under The Real Estate Industry?
- Design Frontiers | Just 45 Seconds "Smart Tailor" To Help You Make Close Fitting Clothes.
- Learning Area | Men With Semi Athletic Wear
- Local hotspot | 2010 Quarter Taizhou Export Footwear Grew 19% Year On Year
- Investment leisure | Jordan Millions Of Love Sports Shoes Sent To Yushu
- Shoe Enterprises Lining Announced First Half Results
- 2010 China (Dalian) International Garment And Textile Fair Will Be Held Soon.
- PRADA Stationed In Chengdu Renheng Land Plaza
- Why Are Garment Suppliers Reluctant To Pick Up Small Businesses?
- California's "West Coast" Style Of Dress
- Street Fashion &Nbsp; Dancing Spirit.
- Direct VS Join -- How To Coordinate Clothing Brands
- How Can We Promote Sales Of Children'S Wear On National Day Holidays?
- Intimate Contact Between Wenzhou International Leather Fair And Chennai International Leather Fair, India
- How Does A Novice Purchase Prevent Clothing Wholesalers From "Flickering"?