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    Guangdong Rongcheng Shoes Industry: Ups And Downs

    2010/8/31 10:14:00 164

    Adidas

       Guangdong Rongcheng footwear industry The development of limited company in Hengyang County can be described as "twists and turns". In the second half of 2008, the company invested 50 million yuan to rent Hengyang Rongyang shoes industry Co., Ltd., which mainly produces shoes Adidas And other world famous brand sports shoes. At the beginning of last year, due to various reasons, the company was ready to change its plan to transfer two new vulcanized shoe production lines in Hengyang County to other places. In April last year, the company changed its plan again and decided to put the two production lines in Hengyang County, and decided to invest more to build it into its headquarters in Hunan Province.


    The first intimate contact between Guangdong Rongcheng Shoes Co., Ltd. and Hengyang County was in April 2008, and Hengyang Rongyang Shoes Co., Ltd. was established here in October of the same year. At the beginning of last year, Rongcheng shoe industry planned to make two Vulcanized shoes The finished product line was transferred to the mainland. After active efforts, Hengyang County was once included in the transfer destination. In March last year, the company sent personnel to Hengyang customs and Hengyang entry exit inspection and Quarantine Bureau for inspection and found that Hengyang County was "customs clearance" ? The conditions are not enough. Prepare to change the plan. When Xiao Shunsheng, the Secretary of the county Party committee, learned of the news, he appointed the comrades in charge of the county's investment promotion work to go to Guangzhou on the same day. He handed over his personal letter to Jian Wende, the general manager of the company, explained the situation to him and the senior leaders, and sincerely invited them to visit Hengyang County. In mid April, when general manager Jian led a team to visit Hengyang County again, the county invited the main responsible persons of Hengyang customs and Hengyang entry exit inspection and Quarantine Bureau to work together at the enterprise site. After listening to the enterprise's report, the heads of the two departments made a promise on the spot that what kind of treatment the enterprise's commodity inspection and customs enjoyed in Guangzhou would ensure that they would also enjoy the same treatment in Hengyang. Deep communication, meticulous work, finally won the trust, and finally the two production lines successfully settled in Hengyang County.


    After the enterprise settled down, Hengyang County Party committee and government provided nanny, security and security services for enterprises in terms of infrastructure, land financing, employment training and policy information, and helped solve the problems of land, capital, water supply and power supply in a timely manner. Speaking of this, Zhang Zezhi, deputy general manager of Hengyang Rongyang shoes industry Co., Ltd. He told reporters that in June last year, the company built a vulcanized shoe production line, which required emergency recruitment of more than 600 employees. Although Hengyang County has a large number of rural surplus labor force, the treatment given by the company is not low. There was a temporary difficulty in recruiting. After knowing about this, the county immediately asked the relevant departments of the county to work with 26 township enterprises in the county to launch deep into the countryside to help enterprises do a good job in recruiting workers. In less than half a month, it solved the urgent need of enterprises.


    Zhang Zezhi also told reporters that Hengyang County Party committee and county government provide high-quality services for enterprises, adding the confidence and determination of Guangdong Rongcheng Shoes Co., Ltd. to invest in Hengyang County. He disclosed that the headquarters of the company has decided to invest 600 million yuan in Hengyang County. On the basis of the establishment of Hengyang Rongyang Shoes Co., Ltd. and Hengyang Deyang Shoes Co., Ltd., it will invest to set up Hengyang Deyang green farm.


    After the series of projects are put into operation next year, the company will become the headquarters of Guangdong Rongcheng Shoes Co., Ltd. in Hunan Province. The company can export 12 million pairs of high-end Adidas sports shoes, earn more than 50 million yuan of annual profits, and import and export of processing trade can reach 80 million US dollars, which can solve the employment of more than 10000 rural surplus labor, At present, the company is building a standard factory building of 100000 square meters.

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