Pretty Girls Have The Knack Of Running A Toy Store.

　 Varied Management It is Mrs. Ye's magic weapon. Toyshop Both stationery and sales Cosmetics At the very least, they will not lose money; and carefully selecting goods and removing the commodities that are already flooded with the market will keep her shop on the road. fashion The front line is different. Finally, purchasing from a large supplier is also a great cost for her.

When I first entered Mrs. Ye's toy Q shop, it was hard to tell which shop it was: there were a large number of counters on display, and on the other side, a great variety of stationery, cosmetics and even girls' decorations shared the rest of the autumn colors. It is precisely because of the diversification of the line, since the opening of shops in 2004, Mrs. Ye's shop is facing more and more competition, but on the contrary, it is becoming more and more prosperous.

The location of the store is selected in the "second tier" city.

As a local resident familiar with the Guangzhou market, Mrs. ye, who has been a housewife for two years, is determined to return to the "competition market" business. Her entrepreneurial plan is extremely clear: setting up a mid-range toy Q store for ordinary urban residents, making money from diversified businesses.

It turned out that she had searched the whole city of Guangzhou, and had not found a shop with a large flow rate and a monthly rent of less than 5000 yuan. At this time, a relative of a Hunan old family came to visit and said that he had just opened a supermarket in Dongguan suburb, and his business was very good. Mrs. ye thought that the toy Q was almost the same as the decorations. In the second tier cities such as Dongguan, there should be room for development. With the help of his relatives, she also found a good pavement in the urban and rural joint area between Dongguan and Guangzhou.

A stock is better than a lot of stock.

At the time of purchase, Mrs. Ye wanted to buy several more shops, and it was easier to run a variety of businesses, but the actual operation was far from ideal. One day, when she was shopping in a supermarket, she suddenly felt bright: why can't I buy goods in a large supplier? So she returned to Guangzhou to pick it carefully, and finally found a fashion Q supplier, not only with a wide range of toys, but also with products such as ornaments, fine products, cosmetics, stationery and so on, and professional logistics team is responsible for more favorable transport prices in the Pearl River Delta region.

When she opened the shop, Mrs. Ye's products were not very conspicuous. One day, a young customer wandered around the shop and said to the shop assistant mercilessly, "you have something else that everyone else has." Mrs. Ye just heard, asking the customers with an open mind, for example, a plush doll, for example, a bear, a rabbit and a duck are common varieties, but the front line of the popular front has unique little feet and small palm, and it feels different.

Heart learning catch fashion

Mrs. Ye felt reasonable and had a lack of novelty and bright spot to look at her shop. From then on, she carefully observed the fashion trend and asked her nephew, niece, cousin and cousin to see what kind of products the children and young girls really like. Gradually, they explored some ways: first, the highlights of the popular TV dramas will soon be caught in the streets of Guangzhou. If the products are processed as a rule, they will get twice the result with half the effort. Moreover, the young urban people hate the toy accessories that are identical with others. The more rare things are, the more popular they are. So Mrs. Ye often goes to Guangzhou and Dongguan's other businesses to investigate.

The student knows that this shop not only sells fashionable toys, but also sells fashionable stationery that "study hard", which leads to more than 100 children in ten and ten, and more children become regular customers in the store.