The Role Of Branches In Helping Textile Enterprises To Create New Territories

Regional Manager

1, the regional managers of some companies are in the office of the company, go to the responsible market and return to the location of the company after their business trip.

General travel time and frequency is less.

Such companies tend to be small, just established, or the project is in its infancy.

The market is in a pioneering stage and hardly needs to be maintained.

This model is indeed set up on demand, with low cost.

2, the regional managers of some companies rent a flat or apartment in the target market, stay and work together. The regional manager takes this as the center, develops the surrounding market, and comes back to the company to hold a meeting or report in a month or a few months.

This mode often takes account of regional managers in the local area.

Regional managers are the starting branches of enterprises in the target market, and new enterprises and new businesses will adopt this mode before they break the ground.

With the team of regional managers, they have the foundation of prairie fire.

In this initial stage, the investment and management energy of enterprises are relatively small, and the strategy is generally clear.

Two, offices

The office is a state between the regional manager and the branch. Several people, several guns, several customers, have a certain market base, there are several self run stores or franchisees, there are fixed office space, simple finance and logistics.

A stronger company may set up an office directly. Some of the municipal or county level markets may always be in the form of offices, and no branch offices are established. Offices are often not registered in the business sector.

Most of the offices of the company actually have a company structure, a team, different functional departments, or multiple jobs.

Once a good sales office has financial and logistics, it will be almost the same after registration.

Three, branch

There are three ways to establish branches.

1, mortgage contract: some companies (hereinafter referred to as the general company) adopt a mortgage mode to establish a branch company, that is, after appointing the manager of a branch company, they request the branch manager to provide certain collateral to the company, and then the company shall contribute to the registration of the branch in the target market.

The general manager of a branch company has both locals and people from headquarters.

The registration of a branch company is often funded by the head office, where the branch conducts various business activities on an independent legal basis.

In this way, an employee was expanded into a company, sent to a cadre, and an organization was set up, like the establishment of grass-roots organizations by our party.

2, cooperative investment: some companies adopt joint ventures with employees or agents to set up branches in the target market. For example, Beijing blue cat company has established 12 branches in six months. Blue cat company invested in goods and agents invested in cash; blue cat company sent its chairman and executive deputy general as general manager; blue cat Holdings 51%, agents holding 49%; finance and logistics administration are general managers, and functions are related to the head of relevant departments of the head office.

3, there are agents directly into the branch, agents and head office to sign contracts, stipulate the proportion of capital contribution and other responsibilities and rights relations.

This way can help large enterprises to collect agents. It is said that a large household appliance group in Shunde has adopted this method to turn agents into branch offices, so that they can kill two birds with one stone. The agent has a "official account", and the appliance group has more "Pro sons".

The branch is the most important one of these branches. The branch can execute the strategic plan of the head office more effectively and develop and maintain the local market more effectively.