Summary Of Overseas Expansion Of International Outdoor Company (Three)

ECCO, the US appointed new sales director, has worked in footwear for 30 years.

ECCO upgrade

Dave Quel, chief operating officer of ECCO, said: "David is the ideal candidate to ensure that we maximize sales and improve our relationship with our customers.

We are optimistic about the development of 2010. "

David has worked in the footwear industry for more than 30 years. He said, "I am very pleased to be qualified for the position of sales director. I look forward to working with the team to strengthen ECCO's business in the US.

The market has responded well to our new model, especially the sports leisure series.

Opportunities lie ahead of us, and we strive to achieve better results. "

For the future development of golf sector, ECCO America has formulated a series of development strategies and enhanced customer service, including cooperation with golf institutions in the United States and online retailer training.

ECCO has also worked with golfers such as Press, Aaron Baddeley, Colin Montgomery, Apobi and Dredge.

Cabela s appointed Doug Means as vice president of supply department, mainly responsible for wholesale, logistics, customer, production, procurement, product development and so on.

Doug worked in Jones group for 18 years and served as vice president of Better production department in Jones group.

In the past 18 years, Doug has held different positions in Jones group, which is mainly responsible for the operation of the supply department.

Tommy Millner, chief executive officer of Cabela s, said: "in early 2010, we appointed our management staff to better implement our strategy. I am glad that Doug joined our team and believes that he will manage our supply and operation better."

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Vasque has appointed Chris Miller as the US sales manager. Chris has participated in cross-country running and skiing competitions, cycling athletes and three omnipotent athletes.

Before working for Vasque company, she worked in Wigwam and LaCrosse company.

As the US sales manager, he is mainly responsible for the growth and development of Vasque in the main outdoor retail market.

"I am very excited to work in Vasque company. Next, we need to better develop the brand, we continue to serve our customers, develop new products, etc."

KEEN added several executives to expand global sales and marketing

KEEN appointed a number of executives, Russ Hopcus responsible for global sales and market development, Phyllis Grove as vice president of marketing, Sandy La Rowe responsible for backpacking, socks business development.

The new management team ensures better brand development.

James Curleigh, chief executive of KEEN, said: "the newly appointed management team is mainly developing the brand.

These new managers are over 65 years of age and experienced. This team promotes our innovation and helps KEEN and customer business development. "

Russ is responsible for developing and implementing sales strategies, maximizing potential market and developing KEEN's current and emerging markets.

He has 25 years of experience in international sales management of footwear products and outdoor brands. He served as president of Icebreaker business department before KEEN.

Russ is a cross-country running and riding enthusiast.

Russ said, "KEEN has achieved good development both at home and abroad. I am very interested in footwear products. I am delighted to work with such a team to continue building and developing our market.

This is a good opportunity for KEEN to develop global sales and market. "

Phyllis is mainly responsible for KEEN global brand development, marketing strategy and planning.

She will create brand value, activities and marketing plans for major products and innovative marketing solutions.

Phyllis has 20 years of marketing experience and loves hiking.

"KEEN is a young, dynamic and potential outdoor brand," she said.

I appreciate the company's values, commitment to sustainable development, environmental protection and high quality products.

Sandy is mainly responsible for the business development of knapsack and socks products. It has been engaged in sportswear industry for 20 years, and likes to travel and fly.

"When I first entered KEEN, what impressed me most was that the company was green and environmentally friendly," she said.

KEEN has many opportunities to grow and expand, and throughout my career, I realized that the opportunity to challenge has changed into a successful business and I hope to make better use of KEEN.