Brand Marketing Leads Enterprise Operation

September 7th,

Marketing is basically the affirmation of exchange, the affirmation of business, and the exchange of commercial value only. What we often discuss is the question of value and unworthy value. How much is the value of a product or a product? We say that it basically depends on two aspects, one is the cost input, the other is the intensity of demand, especially the intensity of demand is different from person to person.

In other people's eyes, what is not known in some people's eyes may be priceless, so this is the basis of brand marketing and people's cognition.

The process of cognitive realization is the process of business and the core of enterprise operation.

Secondly, the problem of time points should be mentioned earlier. Competition has been quite intense. The era has come to the era of brand marketing, or the existence of multi-level marketing can also exist, but this is not the key to deny brand marketing to lead the core of enterprise operation.

Even if you want to mention the clothes in the countryside and use a lyric, do you think "the wild lily has no spring"? The most expensive men's shoe brand in the world is the owner of Berluti's leather shoes, and the low-key women's shoes, Wang Er Jia, said that most favorite guests talked about a tramp's accumulated money for a long time to buy a pair of bructi. At this time, Berluti is not just money, but a love of life and a persistence of dreams. Every pair of feet is worth respecting. This is the real brand realm, which is the essence of life, beyond the time and space.

Perhaps we have seen the parents of remote rural areas pinch and scrape to buy a pair of brand-name sports shoes for their children in the new term! Do we think they are not worthy of the match?

More importantly, many aspects of an enterprise's operation can be influenced by brands. Therefore, when we cooperate with customers, we emphasize the brand internalization many times, that is, only the real brand seeds, the core concept is the foundation of corporate culture.

And those big and empty universal values can only sit on the table.

Just imagine what a team knows about a product. Without strong brand description, can you expect this team to have strong confidence in products? How can enterprises condense, many of us emphasize systems, corporate culture, and brand seed theory holds that the key is whether the brand seed is worth and whether it attracts team members to irrigate, that is, whether the core products are integrated into the boss's personality and touch the vision of the common heart.

Including distributors, why do many successful distributors now sum up their own experience and summarize their cooperation with brands? Do we not say that dealers seek profits? Do they prefer Shanzhai brands with operating space? In fact, they know better how to turn a product into a brand so that profits can be realized, and if they listen to their selling to consumers, you will be clear about how the additional meaning of the product is reflected and sublimated in this link. Globrand.com

What are the relevant interest groups? For example, investors, governments and suppliers, do they only see your products? Of course, I do not deny that they have revolutionary revolutionary products. In fact, the founders of pioneering products are not the ones who are bigger and stronger. For example, cola, such as fried chicken, such as VCD, such as apple, without exception, the real success belongs to those who successfully operate the brand.

{page_break}

Of course, we do not deny the basic value of the use function of products, and this basic value must fully reflect the characteristics of the seeds.

It can also be said that the brand seed itself is the product itself.

It starts with products and becomes brand communication.

At the same time, we should see that only the constantly changing brands can adapt to social development and adapt to environmental changes.

The theory of brand seed emphasizes that the seed can have many forms, such as buds, seedlings, trees, etc. in fact, the problem of theoretical analysis of brand seeds is not only a reference to plants, but also to animals.

A healthy seed can not only be irrigated with pure water from mineral water, and even dirty water can promote growth. That is to say, this brand is modeled on the global brand network. It is not a specific person, but a consumer, a changing consumer, and a perfect brand in interaction. This is the secret of continuous growth.

The shaping of layers of packaging has become a thing of the past.

Fundamentally, the brand is for business, so we say that starting from the essence of life and business, almost no business can avoid human characteristics, that is, people can think, people need a concept and significance, which is reflected in all aspects of consumption and social life.

The market economy is the consumption economy, and the consumption economy is to make people identify their existence and value in different ways in life, including religion and politics.

Brand marketing is bound to lead the operation of enterprises. Don't confuse your brain with all kinds of seemingly reasonable practices and master's statements. Please grasp the essence, survival and development, including your inner feelings and global experience, all of which require that you must have brand marketing now.