Business Enterprise Set Foot In Logistics &Nbsp; Improve Logistics Service Quality

Nowadays,

In recent years, in the face of blowout development and increasingly fierce competition in the e-commerce industry, the important role of logistics has been more and more prominent in the past.

As consumers choose more and more shopping websites, their demand for online shopping experience is getting higher and higher.

In the process of logistics and distribution, even a small mistake brings negative impact on brand and enterprise, which may increase its cost and decrease customer satisfaction.

How to finish the sorting and packing of orders in the shortest time with nearly 100% accuracy is the core proposition of the Logistics Department of e-commerce enterprises.

In addition to improving user satisfaction through logistics to increase user stickiness and loyalty,

Efficient logistics is not only an important link and basic guarantee for the realization of e-commerce, but also an important link to establish and maintain the cost advantage of enterprises, or a key factor to win and expand customer satisfaction.

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Outsourcing third party

At present, the logistics distribution modes of domestic e-commerce enterprises are mainly divided into three types.

The first is also the way most e-commerce enterprises adopt the logistics outsourcing directly to the third party logistics companies.

Since self built logistics needs a lot of funds to support it, if we do not have enough strength, the self built logistics system will not become a booster of the development of enterprises, but on the contrary, it will probably become a "drag" on dragging enterprises.

Logistics outsourcing can enable enterprises to concentrate all resources to develop core businesses, without dispersing energy to build pfer stations and warehouses, so as to save manpower and material resources, help enterprises to reduce management difficulties and enhance corporate image.

So this distribution mode is more suitable for the small and medium sized online traders who are growing and developing, and the traditional clothing brands that have just been involved in e-commerce.

For example, some new group buying websites, trial users network, online direct selling brand, designer brand and so on.

However, we must see that the overall level of service in China's logistics industry is lagging behind, the quality of service is not satisfactory, the customer complaint rate remains high, the sense of logistics service of employees is poor, and the distribution of goods is lagging behind, and so on, it is difficult to fully meet the personalized demand of e-commerce companies.

In addition, a long time to return, the seller can not timely return of funds has a great impact on sellers.

These have gradually become the bottleneck of the rapid development of e-commerce enterprises.

As a result, the major e-commerce enterprises began to get involved in logistics and promoted the quality of logistics services as the focus of strategic development.