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Bosideng Holds 2010-2011 Autumn And Winter New Product Launches

2010/9/11 11:52:00 101

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On the morning of September 5th,

Bosideng

International Holding Co., Ltd. and the Zhangjiajie national Forest Park Management Office jointly held a press conference in Changsha, Hunan, and formally announced that they will hold the "feather dress Nei Qu charm Zhangjiajie" in September 10th at the Zhangjiajie national Forest Park old mill bay square, 2010/2011 Bosideng autumn winter new product conference.

It is revealed that Bosideng

New product launch

We will subvert the traditional indoor lighting T show mode, taking the world natural heritage site, Zhangjiajie, Hunan, as the background of the Qishan stone, with the magnificent dancing lights as the foil. With the theme of "harmony between man and nature, harmony and symbiotic" as the theme, we will highlight the emotional appeal of Bosideng brand "national, fashion and future", so that the whole conference will be immersed in a picturesque dream.

Ding Jianxin, chief executive of Bosideng, introduced the "feather clothing Nei Qu and charming Zhangjiajie" press conference, which chose Zhangjiajie as "the three thousand of the peak and eight hundred of Xiushui" as a real fashion release site, which showed that Bosideng, as the leader of China's textile and clothing industry, is closely related to the "low carbon" era.

Famous products, famous mountains and famous products, will be presented with new ideas and breakthroughs in design concepts, publishing forms and artistic attainments.

Bosideng believes that fashion and nature, concept and market will be perfectly integrated in Zhangjiajie. The trip to Zhangjiajie will surely become an unforgettable brand trip, fashion trip, natural journey and classic tour for nearly a thousand businessmen.

Zhangjiajie City

He Zhineng, deputy director of the Tourism Bureau, said at the press conference that Zhangjiajie has the world's unique quartz sandstone peak forest Canyon landform, up to 98% forest coverage, 100 thousand cubic centimeters of fresh air with negative oxygen ions, which is full of limitless attraction for modern people. Forest tourism and low carbon tourism have gradually become the fashion trend that people love nature, close to nature and advocate environmental protection.

The world famous brand Bosideng "feather clothing Nei Qu, charming Zhangjiajie" autumn and winter fashion conference is held in the world natural heritage, world geological park, China's first national Forest Park - Zhangjiajie national Forest Park, displaying the most exquisite tourist products in Zhangjiajie and the latest fashion products of Bosideng.

The strong combination of the two international brands of "Zhangjiajie" and "Bosideng" will better promote the development of Bosideng, and will further promote Zhangjiajie to further expand the international tourism market.

Bosideng is China's largest brand down garment manufacturer. It is also the only garment industry with "China's world famous brand" and "National Quality Award".

Bosideng down jacket has been leading the country for 15 consecutive years (1995-2009). The 14 consecutive year (1997-2010) represents the trend of Chinese cold clothing manufacturers to release the trend to the world, and it is the backbone of promoting the internationalization of Chinese fashion.

Bosideng design team boldly draws on and assimilates into the Oriental dress culture for international fashion, fashion and production technology, and develops nearly 400 new down garments that are suitable for different groups at home and abroad each year, leading the Chinese clothing brand to the world.