How Can Bloggers Get Rich?
Blog marketing
It is through Blog websites or blog forums to contact bloggers and browsers, using bloggers' personal knowledge, interest and life experience to disseminate commodity information marketing activities.
Blog
推廣很關鍵,除了以前的那種提示網(wǎng)友轉(zhuǎn)摘的方法外,還有以下幾種常用的博客推廣方法:
1, exchange
link
This is one of the main promotion methods for bloggers. Therefore, blog marketing must take time to exchange links with friends or related blogs every day.
2, relationship promotion: all major Blog websites have editor or column editor, and the relationship between editor and editor is good, and your blog is good, so that they can often recommend your blog in the prominent position of the website, so that your blog is not difficult to imagine.
3, SEO promotion: blog settings conform to the requirements of search engines, search engines will also bring you continuous flow of origin.
But SEO skills need learning.
You start the blog promotion work, what's the effect? So we need to test the effect of blog marketing.
At present, all major Blog websites provide simple counter functions, which can simply count the traffic of your blog.
But what if we need more detailed traffic data?
4, promotion of soft ware: attractive articles are very important: such as private life, life experience and sharing experience.
5, cooperate with blog companies: This is more effective.
6, event marketing: there is a need for planned marketing activities that can quickly increase blog visits and influence.
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The benefits of blog marketing:
A blog brand.
One of the important tasks of blog marketing is to establish and promote the brand of the enterprise on the Internet. The online brand of famous enterprises can be extended on the Internet. The general enterprises can quickly establish the brand image through the Internet, and enhance the overall image of the enterprise.
Blog brand building is based on enterprise website construction, through a series of promotional measures to achieve customer and public recognition and recognition of enterprises.
To a certain extent, the value of blog brand is even higher than that of blog.
The Shanghai Chang Xiang Industrial Company, which is based on the blog, has created a good brand effect on the Internet through the blog marketing, especially in the industry of "plastic encapsulated material, insulating powder" and "patch glue" bonding glue. The industry has become the first brand in the industry, and it is also fortunate to enter the "ten classic cases of marketing innovation in 2006".
Two website promotion.
This is one of the most basic functions of blog marketing. Even a few years ago, blog marketing was considered as a website promotion.
Compared with other functions, website promotion is more urgent and important. All functions of the website must be based on a certain amount of visits. Therefore, website promotion is the core work of blog marketing.
Three
Information Delivery
。
Website is an information carrier. Publishing information through websites is one of the main methods of blog marketing. At the same time, information release is also the basic function of blog marketing, so it can also be understood that no matter what kind of blog marketing way, the result is pmitting certain information to the target audience, including customers / potential customers, media, partners, competitors and so on.
(four) sales promotion.
The basic purpose of marketing is to help increase sales. Blog marketing is no exception. Most blog marketing methods are related to direct or indirect promotion of sales, but promoting sales is not limited to promoting online sales. In fact, blog marketing is very valuable for promoting offline sales in many cases.
(five) sales channels.
An enterprise website with the function of online paction is itself an online trading place. Online sales is an extension of the sales channels of the enterprise on the Internet, and the construction of online sales channels is not limited to the website itself, but also includes online shops built on the integrated e-commerce platform and other forms of cooperation with other e-commerce websites.
Six customer service.
The Internet provides a more convenient means of online customer service. From the simplest form of FAQ (frequently asked questions) to mailing lists, as well as BBS, chat rooms and other instant messaging services, the quality of customer service has an important impact on the blog marketing effect.
Seven. Customer relationship.
Good customer relationship is a necessary condition for the success of blog marketing. Through the interaction and customer participation of the website, customer relationship has been enhanced while developing customer service.
Survey eight online.
Through online questionnaires or e-mail, we can complete online market research. Compared with traditional market research and online research, it has the characteristics of high efficiency and low cost. Therefore, online research has become one of the main functions of blog marketing.
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