Zhang Yanfang: Shorthand, Leading Edge Industry

From a casual glance at TV, we found a whole new look.

At the beginning of your business, you can resist loneliness.

"I grew up in shorthand and could keep people's speeches in sync. It would be nice to have no record of many wonderful speeches."

Zhang Yanfang said, "in the summer of 2003, I suddenly saw shorthand from the TV. I saw the speed recorder's fingers flying flexibly on the keyboard of a telephone size. Chinese characters were displayed in rows on the computer screen. They could record almost all the speeches of people.

At that time, I thought the project should be acceptable.

I immediately ran to the Internet to check the information. The original speed recording industry has been born for 10 years. In some big cities such as Beijing and Shanghai, the rapid training and quick recording services have been launched. It is a little late to tell the truth.

"Through investigation, we learned that Beijing's shorthand division earned five thousand or six thousand yuan a month, with a maximum income of 10 thousand yuan for a long time.

At that time, the monthly income of Qingdao was 3000 yuan even high income.

What I didn't realize was that in Qingdao in 2003, the shorthand market was still blank. Almost no one knew what was recorded. I was so excited by the discovery of the sunrise industry that I hurried to Beijing and Tianjin to study and inspect the market.

In two months, Qingdao Yawei Quick Book School and Qingdao Yawei speed limited company were established in October 2003.

Zhang Yan Fang hopes with confidence that the hot scenes like Beijing and Tianjin will be reproduced in Qingdao, but unexpectedly, whether the training market or the service market is cold and clear, "because Qingdao is too strange to speed records, only a few people have seen a quick record in Beijing."

Zhang said.

Two years zero income, no give up.

According to Zhang, the training school began to recruit students in one month, and many of them consulted and enrolled less.

Because many people do not know what is recorded, nor have they seen the magic of shorthand.

"Remember every time you call someone to introduce yourself, when you say" shorthand "," the other party doesn't know what the two words are, "we always have to explain for a long time, and the answer is usually" no need. "And the company also has problems. It's hard for someone to recognize shorthand, and willing to try to use this service, and then retreat because of price reasons.

To my surprise, the company's revenue from 2003 to 2005 was almost zero.

During this period, it was our hardest day, but I didn't give up. I knew that the market in Qingdao was very special, and the good things had to be accepted and accepted. The important work we did was to let more enterprises and potential customers understand "shorthand". I took the shorthand division everywhere to demonstrate to customers and serve customers free of charge.

Gradually recognized by customers, the market has been opened.

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The tree has a good reputation.

The period from 2006 to 2007 was a period of rapid growth of the company. At present, at the large conference held in Qingdao, we can always see Yawei's quick record.

The service target of the company has already been involved in all aspects; the government, the media, the enterprise group, the website, the court and so on, many of the new customers are acquainted by the word-of-mouth of the old customers.

At the same time, the training of students in the school is also getting more and more. In the spring of 2004, Haier group commissioned us to develop speed recording skills training within the group.

In 2006, the Qingdao intermediate people's court also telephoned our school to request 20 referral clerk.

Our students also spread all over the country, such as Qingdao Business Bureau, Jin De Guan ye, Jing Ya group, HUAWEI group, Rizhao daily.

At the same time, we worked with Shandong Sports Institute, Shandong Institute of foreign trade, Qingdao Technical College, Qingdao Binhai University and other institutions to train a large number of highly qualified Dual Certificate talents for the society.

We want to create our own brand in the shorthand industry, "Zhang said firmly.

In fact, all the way, I am very glad that we did not give up at the beginning of the period. Though difficult, I learned a lot and understood a lot.

I should really like to thank all my friends who helped me.

Now, Yawei shorthand begins to recruit full-time students with double certificates, and the road is as difficult as it was at the beginning.

But I still believe that Yawei's future will be better! "Zhang Yan Fang confidently said.

Expert comments:

Determination, judgement and teamwork are indispensable.

Li Jishuang, a special expert in this newspaper, and professor of Nanjing University graduate school, gave the following analysis through Zhang Yan Fang's entrepreneurial process.

First of all, entrepreneurs need to accumulate some experience and have strong comprehensive qualities, such as the desire for success, courage and self-confidence, especially self-confidence.

Second, entrepreneurs need to strengthen their judgment, carefully and thoroughly examine the feasibility and development prospects of their chosen projects, and avoid blindly. The key point of Zhang Yan Fang's success in starting an undertaking is her extreme recognition of the project. At the same time, she has done a lot of research work in the early stage of pioneering work.

Third, we need to build up our own team, maximize teamwork and have strong executive power, especially in the early stage of entrepreneurship. We usually face certain difficulties, and a good team can get through the initial difficulties.

Fourth, we must have firm entrepreneurial determination, and we can always encourage ourselves and dare to move forward after setbacks. The success of entrepreneurship is achieved in the process of constantly exploring and absorbing all kinds of lessons in the process of entrepreneurship.