Dezhou Huayuan: Diversification "Leading To The Spire"

Established in 2003.

"Sharp weapon":

If a worker wants to do good, he must first use his tools.

The advanced level of equipment is not a measurement.

Huayuan's attention to production equipment can be seen from its huge investment. Since 2008, the related investment has reached about 34000000 yuan.

Advanced production equipment has played a great role in ensuring the quality of enterprise products.

First class production equipment not only brings about the improvement of product quality, but also is the "backing" for keeping the position in the market competition.

In the view of Huayuan high level, if a modern enterprise does not have excellent equipment, how can it be so powerful?

Huayuan now has 60 thousand ring spinning, 60 thousand compact spinning, and 8 Japanese Murata vortex spinning.

The blowing and combing equipment adopts the Zhengzhou Hong Da blowing carding unit; the drawing process adopts the "Baohua" FA322B self levelling drawing frame; the spinning introduces the compact spinning frame with the leading domestic level; the winding machine introduces the Murata NO.21C type, the equipment is equipped with the Ulster type 2 electric clear, the performance is reliable, and the yarn quality is stable.

It can produce all kinds of 16s~100s combed yarn and combed yarn, and the product quality is up to 5% in 2007.

"In our view, the quality of products is not only to meet the national standards and other laws and regulations, but to make the customers happy and satisfied."

Li Xiangdong said.

In order to improve yarn strength and reduce hairiness, Huayuan has successfully developed "Jinmi spinning" spinning technology and registered a patent on the basis of conventional ring spinning.

With the support of advanced equipment, many new fibers emerge as the times require and bring broad development space to enterprises.

Bamboo fiber is a typical example.

Bamboo fiber is a new type of cellulose fiber made from bamboo. It has been studied successfully by Hebei JJG Chemical Fiber Co., Ltd.

This behavior not only keeps the original antibacterial and bacteriostatic functions of bamboo, but also has good hand feel, good moisture absorption and breathability, and a better anti ultraviolet function.

Huayuan high level highly praised the application prospect of Tianzhu fiber.

Therefore, since the establishment of the company in 2003, Huayuan has devoted itself to the research and development of Tianzhu yarns. Up to now, the results have been quite fruitful, and more than 100 kinds of yarns have been successfully developed.

With the high quality Tianzhu yarn products, Huayuan products have successfully entered the world market in Asia, Europe and America.

Thought-provoking "small batch, multiple varieties, quick delivery"

"Small batch, multi variety, fast delivery" is the first characteristic of Huayuan and the "Bible management".

As the business policy that Huayuan has always adhered to, the formation of small batch, multi variety and quick delivery mode is actually "forced by the market".

Professionals pointed out that, at present, the textile industry market demand is changing rapidly, and the bugle of industrial upgrading is also blowing up. How can textile enterprises cope with the rapidly changing market in a calm and comfortable manner? Insiders point out that with the continuous breakthroughs in technology, the intensity and speed of blending are constantly being pushed forward and strengthened, and those products that follow the traditional simplification route hardly have any market, and the combination between the fibers has reached the stage of arbitrary at any time, and any enterprise that evade the trend will not be able to develop.

Therefore, we must implement "diversification" and intensify the research and development of new products.

Huayuan summed up the three advantages of "diversification": first, to adapt to a wide range of users.

Due to the application and blending of various fibers, the number of varieties and varieties is relatively large. This corresponds to a large number of customers, making the company's market contacts more, laying the foundation for the company's multi-directional development.

Secondly, the market is flexible.

Because of its multi variety and small batch production, it has superior flexibility relative to the market, which can be closely followed by the market changes, and the variety changes are more convenient.

Third, good economic returns.

Because of the tedious production process and the characteristics of yarn itself, the cost of yarn production and processing is relatively high, and the economic benefits are relatively good.

Practice has proved that this mode of operation has brought enormous room for development for the company.

This conclusion can be seen from the following data: during the severe financial crisis in 2008 and the crisis in 2009, during the second half of 2008, Huayuan produced 7960 tons of all kinds of yarns, an increase of 21% over the same period last year.

Export sales amounted to 1210 tons, and sales revenue exceeded 230 million yuan, up 19.8% over the same period last year.

In 2009, Huayuan 1~6 month's production and marketing revenue also maintained its level before the outbreak of the crisis. There was no recession: production of 5038 tons of all kinds of yarn, including 720 tons of export sales and 160 million yuan of sales revenue.

At present, Huayuan's fiber products have also developed from the first 5 to the present 50, and the yarn has developed from over 50 to 50.

Its yarn products are widely used in knitting, weaving, sweater and industrial cloth and other fields.

In Li Xiangdong's words, "we have now formed 12 series of yarn products, including more than 1000 new varieties, including Tencel, bamboo charcoal fiber, Model, milk protein fiber, bamboo fiber, soybean fiber, aramid, corn fiber, cashmere fiber, soft yarn and so on. The products are applied to many fields such as woven, knitted, industrial cloth and so on."

"JC32S Huayuan brand knitting yarn" and "JC40S Huayuan brand knitting yarn" 2007~2009 has won the title of "user trustworthy and excellent products" for three consecutive years.

In 2008, Dezhou Huayuan was awarded the "product development award" by the China Textile Industry Association.

Some people may ask, "what is the" multi variety "of Huayuan? This is all because of the new product technology research and development center and the small batch trial production line, which is supported by the strong R & D capability. The company is constantly introducing new fiber blended products to the market, and truly achieves the" production technology walking in the front line of the trade, rapid spinning, fast delivery ".

"In addition to ordinary varieties, almost all customers can find the products they need in Huayuan."

Zhang Lanfeng, general manager of the company.

5S management benefits

"Competition among nations is, in the final analysis, the competition of talents."

This is a familiar phrase to many people.

Huayuan explained their true meaning with their personal experience: in the final analysis, competition among enterprises is also the competition of talents.

In the development and development of the market, Huayuan adheres to the principle of "grasping both hands and strengthening both hands" and attaches great importance to the two international and domestic markets.

This policy has been proved to be correct in practice, because under the severe impact of the financial crisis, many textile enterprises that ignore the domestic market and only export heavily will either go bankrupt or face serious hardships, while Huayuan relies on "Seiko" in the domestic market to maintain steady growth in production and sales.

Attach importance to corporate social responsibility and let Huayuan become a respected enterprise.

Over the years, the company has poured a lot of resources and efforts into philanthropy, vulnerable groups support, energy conservation and emission reduction. The company's management has carried out social responsibility as a way to improve the soft power of enterprises.

The national "11th Five-Year plan" outline pointed out that during the "11th Five-Year" period, China's gross domestic product (GDP) energy consumption should be reduced by 20%, and the total emissions of major pollutants will be reduced by 10%.

Facing the grim situation of energy saving and emission reduction in China, Huayuan has made great achievements in energy saving and emission reduction through the technological pformation of energy saving and emission reduction for production equipment, lighting and air conditioning. Electricity consumption has been reduced by 20%, 48% and 30% respectively.

At present, Huayuan owns two honorary titles of "China's new fiber yarns development center and base enterprise" and "new fiber application development center and demonstration base", and has become the only authorized user of Austria Lan Jing group's ultra fine fiber in the Chinese market.

Huayuan mode can not copy Huayuan's model. Of course, there are still some drawbacks. We should not blindly imitate it.

First, the production needs to be equipped with a large number of machines.

Due to the existence of multiple fibers, when producing many kinds of fiber blended yarns, to meet the simultaneous production of various fibers, the production equipment of the previous process is about 30% higher than that of the normal cotton spinning stand, which increases the difficulty of equipment management.

Second, the chance of fiber mixing is increased.

When fiber is produced online, the probability of mutual confusion between fibers is much larger than that of producing single species.

Because of the great difference in properties between fibers, any fiber entering the other fibers will cause complaints and claims in the latter process.

Third, increase production sites and occupy fixed assets.

In order to solve the problem of mutual confusion between fibers, it is necessary to increase the space of the normal machine platform in the production area. This will increase investment in fixed assets. At the same time, the isolation between the machine and the platform should be implemented at the production site, which will bring great difficulty to the management of the whole production site.

Fourth, the difficulty and complexity of management increase. In terms of production management, due to the large number of fibers and varieties, the difficulty and complexity of management are relatively large in terms of material arrangement, variety progress control, back flower and lower foot collection and storage.

Fifth, spinning is more frequent and not conducive to stable quality. Due to the production mode of multiple varieties and small batch, the phenomenon of production workshop changing to spinning is frequent.

According to incomplete statistics, Huayuan company has more than 1000 spinning times per month.

This phenomenon is very difficult to control the stability of product quality.

Special equipment is not unique. Due to the difference in the performance of various fibers, the special equipment needed is different. Therefore, it is difficult to select and manage different fibers in special parts.