Mid Autumn Festival National Day Holiday &Nbsp; Buying Clothing Accessories Or "Lotus Pond" In Chengdu

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"Comprehensive wholesale

In the whole country, the Lotus Pond, which is the first to call out "wholesale", has always been a business card of Chengdu's business form. It has changed the consumption concept of many people and has made countless people's dream of wealth.

Nowadays, with the relocation of Chengdu's international metropolis, the urban structure will extend from single center to multi center.

According to the Chengdu Jinniu District government promulgated the "Jinniu District urban and rural commercial network planning (2007-2020)", the original Lotus Pond area will inherit the heavy commercial culture of Lotus Pond, and gradually build a modern business oriented, exhibition and negotiation as one body, with brand clothing and clothing as the main form of the North business center. Lotus Pond will usher in the third new wealth opportunity in history.

Perplexing: Lotus Pond's pformation is imperative.

It is understood that since the 80s of last century, Lotus Pond has undergone two major changes.

From 1984 to 2004, Lotus Pond has gradually developed from a Chinese herbal medicine market with an area of 8 mu to a variety of commodity distribution centers, mainly clothing, clothing, textiles, knitwear, footwear, small department stores and toys.

The second time since 2005, Lotus Pond has begun to build a super large flagship wholesale market characterized by modernization, branding, scale and information, represented by the Blu ray Golden Lotus International Fashion City. Its subversive innovative operation methods, such as market creation, investment promotion, marketing promotion, business service and brand building, have partly evolved the old business mode of Lotus Pond, and promoted the original market image.

However, with the passage of time and the rapid expansion of the main urban area, Lotus Pond has changed from the former urban fringe to the north central area. The bottleneck of Lotus Pond's development is becoming more apparent: dirty and messy phenomena are more visible, logistics and pportation are more chaotic, and traditional commodity trading modes are too single, all of which make Lotus Pond development face severe test.

But at the same time, the special advantages of Lotus Pond are constantly gathering: the huge brand effect of Lotus Pond is constantly accumulating; the flagship store, represented by the blue light and Golden Lotus International Fashion City, is continuously inject vitality into the market; the opening of Chengdu Metro Line 1, the two main subway junctions of Renmin Road and North railway station are close to Lotus Pond, and the shopping of the people will be more convenient and fast.

How to benefit from the disadvantages has become the key to the continued prosperity of Lotus Pond.

Answer:

In 2008, the government of Jinniu District of Chengdu introduced the planning of Jinniu District's urban and rural commercial network (2007-2020), and clearly pointed out that the Lotus Pond will

On the basis of retaining the super large commercial market such as blue light and golden lotus, the old and backward areas of Lotus Pond are pformed into undisputed sub center of Chengbei.

To further enhance the image of Lotus Pond and bring together more popularity, business and financial resources, the relevant government departments decided to build "Taurus City Square", which will become the largest commercial complex in the city, including high-grade grade A office buildings, high-end department stores, large movie studios, SOHO apartments and noble houses.

After the completion of Taurus City Plaza, it will form a new business pattern with clothing and apparel as the center and focus on the development of medium and high-end commodity brands.

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Opportunity: new business circle challenge "Chun Xi"

Experts and senior business people are generally optimistic about the upgrading and upgrading of Lotus Pond.

It is believed that once again the magnificent turn of the Lotus Pond business circle will further create and enhance the value of commercial ports and become the new business circle with the historical advantages and the advantages of ports as Chun Xi business circle.

Change 1: operating port changes, the subway economy to boost wealth growth.

With the opening of line 1, Chengdu will soon usher in the era of Metro. The huge appreciation of Lotus Pond commercial property located at the north of the people's road and the north exit of the train station is obviously a surprise.

According to the survey, the value of the shops along the "North Canton" subway has been greatly improved.

30%-50%, and after the opening of Xujiahui Metro in Shanghai, its ground mall has achieved a monthly 20%-30% growth, and its turnover has increased by nearly 8 times in recent years.

Change 2: consumer structure optimization, business mode more yuan.

Due to the upgrading of the surrounding environment and the improvement of the living environment, a large number of new consumption groups began to pour in.

At the same time, due to the opening of the MTR and the improvement of traffic conditions in the region, the huge external passenger flow will prompt the consumer groups in the business circle to rush.

The expansion of drama will lead to a more diversified consumption structure.

Because business operators are increasingly communicating directly with the mainstream mainstream crowd, they can better grasp the latest consumption trend of the market, and wholesale and retail business and e-commerce will become the only way.

Change 3: commodity structure changes, high-end brands will become the mainstream.

In the past, the old areas in Lotus Pond mainly operated as bulk goods and no branded goods, and the mainstream of new business circles in the future will be the 80 and post-90 young urban consumers. The high-end brands will win a new round of historical development in the market reshuffle.

Change 4: business environment change, modern shopping mall is the first choice.

With the upgrading of the overall environment and pportation of the Lotus Pond, the modern shopping mall will be the shopping destination for all kinds of merchants and ordinary consumers.

In these modern shopping centers, who has better hardware facilities, stronger management level, higher service level and more brand appeal can lead passengers to the first place.

Among them, the blue light golden lotus international fashion city, which is developed by well-known domestic property developers and blue light group, is especially interesting.

It is understood that this market, which was built in 2005, has a business scale of 150 thousand square meters, and is managed by professional operators of blue light Jiabao commercial company. It is fully adapted to the positioning needs of the new business circle because of its future planning and forward-looking design based on the future. This urbanized clothing and clothing MALL does not only have large central air conditioning, 60 escalators, escalators and other modern hardware facilities, but also seeks to provide a new mode of double line service for entities and shops.

The construction of urban sub centers and high-speed and convenient pportation will be the core driving force for the upgrading of Lotus Pond business circle, which will bring about a further upgrading of Lotus Pond's commercial value.