Guangzhou Asian Games &Nbsp; Shoe Brand Branding

Every major sports event will allow domestic sports shoe enterprises to scramble for the commanding heights of sports marketing.

The pace of Guangzhou Asian Games is getting closer and closer. After going through the Beijing Olympic Games last year and having enjoyed the sweetness of the domestic shoe enterprises, we will not miss this new round of sports marketing opportunities at home, and every shoe company will make full use of this event to push the brand to a new climax.

It was learned that the 2010 Asian Games was an international comprehensive sports meeting which attracted the attention of the world after the cooperation between Anta and the Chinese Olympic Committee.

The "China Light", which was co sponsored by the Chinese Olympic Committee with the Chinese Olympic Committee, was launched on the whole line of Anta's 2010 Asian Games Chinese Sports Delegation Award equipment design competition. Through the design of the award winning equipment for the Chinese sports delegation of the Asian Games, we can see that Anta has taken a more steady step in gaining the height of the leading brand of China sports.

Anta has always been an outstanding representative of China's sports brand. While maintaining its strong competitiveness, it is also committed to building its own industry leadership as a benchmark for Chinese sports.

It is undeniable that the hosting of the Guangzhou Asian Games can benefit the sports shoe enterprises. At the same time, it is also the performance of Anta itself to get such resources.

Recently, 361 degrees officially announced its Asian Games strategy as a senior partner of the 2010 Asian Games in Guangzhou, in order to actively cooperate with the Asian Games Organizing Committee to spread the "Asian passion" and "Harmonious Asia" concept.

This is a major move to re engage in international competitions at 361 degrees. In this regard, President Ding Wu said, "becoming a senior partner of the 2010 Asian Games in Guangzhou and heading for Asia is the honor of 361, and the responsibility and challenge.

For the Asian Games to create professional competition equipment, whether in the design, research and development, or in production and logistics links, all put forward higher requirements for the 361.

The Asian Games international competition platform can become the focus of attention of all countries in the world. 361. As a top sports brand in China, we will not miss this grand event.

Previously, after the unveiling of the mystery of the 361 Asian professional series of equipment designed by the joint international design team, we saw 361? Combined with the latest global fashion elements and the classic design elements of sportswear, integrating international quality and technology standards, this will make 361 become the dazzling stars of the Asian Games.

The Asian Games in Guangzhou will soon come to the stage. At the moment, it is the golden age of the rapid rise of local sports brands.

In recent years, we have also been pleased to see that domestic sports brands have gradually found their own direction of development, successfully created their own brand image, and sports marketing of domestic sports brands is becoming more mature, so that they have made targeted investments.

We also believe that the Guangzhou Asian Games will surely lead the local sports shoe enterprises to bounce higher.