The World Of Strong Men Wears The World: Two Decides Two, Creates A Fruitful Result.

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On the evening of September 2nd, the grand banquet hall of the Xiang Lu Hotel in Xiamen, Fujian was decorated by more than 300 red banquet table tables.

This is the dinner of the 30th anniversary strong banquet and charitable fund donation. Its theme is "the world".

Strength, strength, and strength can only be foothold in the world; hegemony, hegemony, only those who dominate in a certain area or territory can be based on the world.

At the bottom of the new LOGO, there is a line of red characters: "the return of the king leads the Chinese jacket to the world".

At the scene, the master of sand painting uses the sand in his hands to deduce the corporate culture of the powerful company. It depicts the history of the strong fighter from two doors as a cutting bed in 1980 to the world in 2010, so that the more than 3000 people present are burning again.

Focus, the faith of the powerful people.

On the road of brand building, the spirit of "driving at the thought and specializing in industry" has been infecting many people, including its agents. Most of them have been accompanied by the "power fighter" for many years and have their own feelings for the strong fighter.

The two floor of the banquet hall, more than 100 people are busy ordering in front of the computer room.

"We are the general agents from three provinces in Zhejiang, Jiangsu and Anhui.

This time, more than 300 people will take part in the order meeting, which is the largest generation generation team. "

Chen Xiaoling, who is busy selecting goods in the two tier ordering area, told reporters that "the general agent of these three provinces is Chiang Zhao Quan, a Taizhou native of Zhejiang, who has been acting for 22 years."

At first, he was also engaged in the wholesale of clothing. He was established by his friends and became the agent of power.

I followed him as a commodity Commissioner in 2006 and started as a commodity director in 2008, mainly in charge of goods exchange, product shelves and goods circulation.

Compared to "restless" Zhejiang businessmen, Qiu Guoqing, who was born in Zhejiang, seems very single-minded.

As the general agent of Gan Qingning, a powerful man in the three provinces of West China, he has been running the business of strong tyrants for 10 years, becoming the leader of similar men's clothing.

In his view, the real power can achieve today's result because it advocates the idea of "one person can do a good job in a lifetime".

He said that concentration is the common belief of all powerful people. In his own words, "diligence is more diligence than strength".

Now, Qiu Guoqing has also established a unique way of management, which makes other competitors in the market no way to resist.

In terms of business philosophy, he continued to seize the market with the spirit of "one step ahead" and insisted on the principle of "no discount" in the price system.

Tang Daqing and Chen Zhenghong, the general agent of Henan Province, have been acting for 16 years. They concluded that every 5 years, the change of the power is going to be a new 5 year from 2010.

They believe that there will be greater leaps and bounds.

One of the reasons for agent's dominance is the quality assurance of the strong clothing. This new jacket has become a special pet of agents.

"Shirts and trousers sold well in the first half, and short sleeved jacket sold better."

Chen Xiaoling said cheerfully.

Next, a commodity manager from Shanghai Xin win clothing (Shanghai) Co., Ltd., Fang Ya Ya, told reporters that short sleeved jacket has been selling well in Shanghai.

The acting District of Shanghai is a newly established team. It is responsible for the southern part of Shanghai and Jiangsu. Now there are about 30 stores, which are still expanding.

According to Qiu Guoqing's observation, the first thing consumers want to buy is the brand value of the powerful brand, followed by the product, and the price is only third.

Therefore, if we use the discount to promote consumption at all times, it is a kind of dishonest performance, but it is easy to lose the most loyal consumers.

Passing on charities from generation to generation

With the development of China's economy, the voice of enterprises should shoulder more social responsibilities.

As a representative of China's private enterprises, in the past 30 years, the company has been committed to promoting charity and helping the poor, and fulfilling its social responsibilities.

According to incomplete statistics, in the past 10 years, Jin Ba has made a total donation of 48 million yuan, and donated another 30 million yuan on the 30th anniversary day.

30 years ago, it was only a family workshop in Jinjiang. It was just like other ethnic enterprise brands that had just started in China at that time, and experienced the ups and downs from scratch, from small to large, from weak to strong.

At the very beginning of its business, Hong Zhaoming, chairman of the company, advocated that enterprises should have "six hearts" (ambition, confidence, concentration, sincerity, conscience and love).

Conscience and love are most valued by him. No matter in the most difficult time of production and operation, or when the enterprise is expanding rapidly, Hong Zhaoming always sticks to it.

He often said: "a company's sense of social responsibility highly determines the height of its own development.

I hope that in our family, philanthropy can be passed on from generation to generation.

The most important thing for an enterprise is to do two things -- building a brand and doing public welfare. Only these two things can last forever.

Lao Zeng, full name Zeng Yinzhou, Hubei Jiangmen people.

He has been with Chairman Hong Zhaoming for 14 years, and his colleagues kindly call them "old Hong Jun".

As an employee of the production line of Jin Ba, Lao had once felt that the success of the power fighter was inseparable from Hong Zhaoming's humanism.

"President Hong often said that people are the most valuable asset. I believe mutual respect can promote common development."

The idea of "stronger than professional" has laid a solid foundation for the rapid growth of its brand, and the reason for its success is perhaps the kindness of the company culture, retaining its employees and winning customers, thus creating today's splendor.