Technology &Nbsp; Innovation &Nbsp; Transformation: 2010 Haining Home Fair Highlights

The annual Haining home textiles Expo and China Household Textiles Creative Design Competition Exhibition was held on September 19, 2010 -22 in Xu Cun town, Haining City, Zhejiang. The Expo takes " Technology, innovation and spanformation "The theme" is aimed at strengthening the economic cooperation and exchange of home textile industry, enhancing the brand awareness and innovation ability of home textile enterprises, and improving the overall design level of the home textile industry. At the same time, Haining also intends to highlight the publicity of home textile regional brands, expand the domestic and foreign markets of home textile products, create new business opportunities, and enhance Xu village. Home textile industry The popularity and clustering effect of home textile market. In order to achieve these goals, this home fair is a frequent highlight.

China held in September 19th Textile and garment enterprises The 500 strong competitiveness conference and the 2010 China Textile and clothing circulation mode innovation forum, sponsored by the China Textile Industry Association and the Haining Municipal People's government, will be attended by the leaders of the state ministries, associations, the representatives of the best four hundred enterprises and the home textile professional market leaders, as well as more than 30 central and overseas media. The event is not only of high specification but also of great influence, and it also boosts the extension of the textile industry to the upper and lower reaches. It not only promotes the influence of Xu Village home textile in the national textile cluster, but also creates more market opportunities and trade opportunities for the future development and prosperity of the home textile industry and market in Xu village.

On the morning of September 20th, the opening ceremony of the 2010 Haining China Household Textiles Expo was held in Xu village. Different from previous years, the opening ceremony is more abundant and has more participants. There are leaders from national ministries and associations, leaders of the association, and the top four hundred representatives of enterprises in the news media and industries all over the country. It will also invite buyers of home textile specialized markets in Beijing, Shanghai, Guangzhou and Chengdu. During the opening ceremony, the winners of the 2010 China International Home Textiles Creative Design Competition were also presented prizes, and the opening ceremony was announced by the president of the China Textile Industry Association.

At the same time, the three phase of the Haining Home Textile City, which is the most eagerly anticipated, has also held a grand street opening ceremony. China cloth art street and Haining Home Textile City three phase, covers an area of 60 acres, with a total construction area of 5 million square meters. The street adopts a new development mode of scale and pleasant, consisting of several open blocks, which integrate the roads between the blocks and the roads outside the market. Functionally, the "China cloth art street" complements and further improves the function of China's Home Textile City, promotes the spanformation and upgrading of the home textile city, and is conducive to the marketing and promotion of high-end products in the market.

The China International Home Textiles Creative Design Competition was sponsored by the China Household Textile Industry Association, the China International Trade Promotion Committee, the textile industry branch, the Frankfurt Exhibition (Hongkong) Limited and the Haining Municipal People's government. In 2010, China's international home textiles creative design competition, with the theme of "new Chinese" as the carrier, and the home textile creative design as the carrier, endeavors to introduce the Chinese culture to the international community, and set up 40 creative design awards (including 2 gold medals, 3 silver awards, 5 bronze medals and 30 outstanding prizes). The competition of the design competition ended in from July 4th to 9th in Haining China Textile City. In August 24th, a press conference was held in Shanghai to announce the winners. In September 20th, the awards were presented at the opening ceremony of the Haining Expo.

In addition, Fourth Chinese textile designers' Congress was held in Xu Cun in September 20th. The national textile designers' Congress has successfully held two sessions in Xu Cun, which has played a positive role in improving the level of local designers in the village. Especially around the series of activities carried out by the "creative design", the overall level of the designers of Xu Village home textiles has been greatly improved. The conference will be a keynote speech by Yang Zhaohua, President of the China Textile Association, summarizing the design work of the home textile industry, and putting forward the future development ideas and commending the advanced representatives.

At the same time, in order to further promote cooperation and exchanges between home textile enterprises and tertiary institutions in Haining, the Forum on the promotion of contemporary Chinese textile design styles organized by the Haining Textile Expo Organizing Committee will be held in the morning of September 21st. The forum will invite the professional professors of the China Textile Association, the relevant departments of Haining, and the professional professors of the famous design institutes in China as the guest speakers for the event. In the form of dialogue, the discussion and communication with the heads of Haining textile enterprises on the development and upgrading of the home textile industry will be made, and an agreement on the cooperation of science and technology innovation projects will be reached.

Since September 20th, creative sketches and brand enterprises have also been held on the third floor of the China Home Textile City in Haining. Its contents revolve around the development trend of the home textile industry. From the perspective of strengthening design innovation and extending the industrial chain, the past, present and future of Haining Xu Village home textile are shown through four plates, namely, "exhibition of paintings, time tunnel, green longitude and latitude, and display of famous enterprises".

This year's Haining Home Fair will focus on investment promotion and publicity. Through exhibition, print, multimedia CD, and many other forms, we will publicize and rally exhibitors. Led by the municipal government, a press conference of two sessions will be held here to publicize the situation of Xu Village home textile and Haining home fair to the media, and invite all kinds of media and domestic and foreign businessmen to visit the village. In addition, some industry media also publicize the contents of the Haining family Expo.

The Expo will be hosted by the China Textile Industry Association, the China Council for the promotion of international trade and the Haining Municipal People's government. After many years of development, Haining home textiles, which is an important base and window of Xu Cun town, has become an important textile cluster and regional brand in the whole country. It has become one of the three pillar industries in Haining together with leather and warp knitting.

The home textile industry in Haining started in the late twentieth Century and early 80s, and the textile workshop of Xu village in the early 80s, after more than 30 years of vigorous development, now Xu village has more than 12 thousand home textile enterprises, of which more than 260 enterprises are above Designated Size, and nearly 100 home textile enterprises have their own import and export rights. In 2009, the sales value was about 17000000000 yuan, and the sales of all kinds of decorative cloth products covered more than 30 provinces, municipalities and autonomous regions, and exported to 40 countries and regions such as Southeast Asia, South Africa, the Middle East, Europe and the United States. It is an important production base and distributing center of decorative cloth in China.

In August this year, the sixteenth China International Home Textiles and Accessories Expo was held in Shanghai. The Haining Home Textile Association organized 107 enterprises (mainly in Xu Village), exhibiting an area of 8000 square meters, featuring diversified and functional products. The three day exhibition concluded a turnover of 350 million yuan with Chinese and foreign merchants, of which 70% accounted for 70% of foreign trade and 30% of domestic trade.

The hinterland of the Yangtze River Delta in Haining, the southern Qian Tang River, is a world-famous resort. The center of the city is 120 kilometers east of Shanghai and 60 kilometers west of Hangzhou. Its home textile base, Xu Cun town, is closely related to Hangzhou, and is the bridgehead to undertake Hangzhou metropolis. Shanghai Hangzhou railway, Shanghai Hangzhou Expressway and Shanghai Hangzhou high speed railway all run through the whole territory of Haining. The Qian Tang River Tunnel and Jiaxu river crossing bridge under construction are all located in Haining, and the location advantage is very obvious. However, with the change of market at home and abroad, the development of home textile industry is facing new challenges, and enterprises are faced with the urgent need of spanformation and upgrading. The theme and exhibitions and activities of this family Expo are centered around this demand.

Welcome to open Haining!

Welcome to Xu village, a famous town of Chinese cloth art.