Introduction Of CONVERSE Canvas Shoes

　　 CONVERSE Brief introduction of canvas shoes

Full name: ALL STAR CHUCK TAYLOR

The world's first double ALL STAR in 1917 Canvas shoe Stateside CONVERSE (company) was born. In the early twentieth Century, the American basketball star CHUCK TAYLOR (chuck Taylor), known as the "basketball ambassador", loved the new canvas shoes. It was convinced that ALL STAR shoes could allow basketball players to gallop and exert themselves on the pitch. Therefore, wherever he went, he always had a pair of ALL STAR canvas shoes, enthusiastically recommended ALL STAR canvas shoes to his friends, basketball players and coaches, and personally participated in the improved design of ALL STAR canvas shoes according to the requirements and personal experience of basketball sports, making it more suitable for basketball sports. In 1923, CONVERSE (CONVERSE), in recognition of his contribution to ALL STAR canvas shoes, decided to CHUCK TAYLOR (Chuck). Taylor's signature is part of the trademark of ALL STAR. ALL STAR CHUCK TAYLOR canvas shoes were born. More than half a century later, all star classic canvas shoes have become the pronoun of canvas shoes widely known all over the world. It has created the sole sole shoe type sales record of six hundred million pairs in the world. Like McDonald's, Coca-Cola, Ford cars and Levi's jeans, it becomes the emblem of the traditional American culture. ALL STAR original design is to use canvas as material, not only wearable, but also can be washed by washing machine, which is environmentally friendly and pollution-free. At that time, ALL STAR had only one color - white. In 1966, ALL STAR launched its color series, breaking the long-standing single color policy. With the development of science and technology, more materials such as leather, rubber and so on are gradually used as raw materials for shoemaking. In 1970s, influenced by hippy fashion, fashion began to move towards natural and primitive feelings. At that time, ALL STAR seemed to be exceptionally retro. It was very convenient to wear, and it was free to wear everywhere. In 1996, ALL STAR launched ALL STAR 2000. The canvas material of the upper vamp was changed to leather, which has made remarkable changes in the history of ALL STAR. With the most original ALL STAR as the blueprint, for the oldest sneakers for the most dazzling appearance.

Development

Since its appearance in 1917, the All Star sneaker, which marked the CONVERSE model, has become the world's household name for canvas shoes. It is known as the "Rolls-Royce" in canvas shoes, and has become a symbol of American cultural spirit. Its sports shoes, casual shoes and clothing accessories sales network has been spread all over the world in more than 100 countries and regions, sporting goods stores and department stores also have more than 9000 counters.

series

CONVERSE's ALLSTARCHUCKTAYLOR (All Star classic canvas shoes), JACKPURCELL (opener laugh), PROSTAR (classical canvas shoes) three series.