Clothing Business &Nbsp; Marketing Means New Profits.
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Garment industry
October is a busy season.
New York fashion week has just ended and London is gorgeous.
In the international fashion stage, Oriental elements have always been the classic of designers.
Looking at the Chinese clothing market, following the pace of low carbon economy, the idea of starting a business can move freely between retro and innovation.
There are both fashionable and bold hand-painted T-shirts, and custom tailored suits.
Plastic wind
New ideas for low carbon clothing
In this year's World Cup in South Africa, NIKE used creative plastics to create lighter and thinner clothing.
NIKE has recovered 13 million plastic bottles from the world and made them into yarn for making garments.
Coincidentally, Dolce&Gabbana relies on a design inspiration to change a large garbage bag into 30 different costumes.
DIY plastic evening dress can be made from garbage bags, and fashion trends no longer need to spend thousands of dollars to buy.
The "plastic storm" in fashion circles not only brings new ideas about low carbon dressing, but also is the golden idea of starting a business.
Hand painted clothing
"Money" looks good.
No matter whether the clothes that are popular this year are suitable for you, there is no doubt that someone will bump into you.
In the face of monotonous casual clothes, custom-made and innovative clothes have become the embodiment of life style.
The personalized clothing that is improved by hand painting has been sought after by young people nowadays. Whether they are T-shirts, shoes, hats or bags, they can draw their favorite patterns on the top and attract the eyeballs with their characteristics. At the same time, it becomes a way for young people to fully display their individuality.
Network customization
Star Costume
A few years ago, the popularity of animated cartoon swept a fashion of animation costumes. The high profits of its clothing attracted many businessmen to intervene, forming a cartoon and fashion star wholesale and retail market.
After several years of development, the market has been relatively mature, from the initial imitation, gradually to its own style, from gorgeous court style to life and civilians.
The popularity of star costumes has created an environment for customizing star costumes.
Nowadays, the popular TV drama and star clothing network customized in the young group has been spawned.
Cartoon costumes catch 85 after consumption
This summer, the MTEE series of T-shirt products released by Smith Barney fashion.
As of August this year, the total sales volume of MTEE series clothing has reached nearly 3 million.
Almost certainly, the cartoon T-shirt has become the brightest star in the first half of the clothing industry.
Madagascar, HelloKitty, black cat sheriff and other T-shirts sales rate (sold out rate) are above 90%.
This shows that the market acceptance of cartoon costumes is quite high.
As early as 2009, the United States was playing the "Transformers" animation card and sold over 100 T-shirts in 4 months.
Cartoon has become a new trend in the clothing industry.
Customized women's professional suit
The choice of specialized women's professional suits has a huge market and can avoid the fierce competition in the clothing industry.
Market survey found that in insurance, real estate car sales, hotels and other industries, the demand for women's professional suits is very large. But for a long time, the women's occupational suits used by these industries are not of general quality, or of styles that lack distinction and creativity.
Such a professional dress obviously can not meet the dress requirements of female white-collar workers.
There is a bright future for women in every industry.
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