Raw Materials Increased And &Nbsp Increased; Refined Management Of Export Shoe Enterprises Reduced Internal Consumption.

October 21st, cold strikes, shopping malls Autumn shoes Come on the counter. This is a good time for us to buy shoes. However, we heard such a feeling in the customer group. "The price of autumn shoes has increased again! Many brands have started to go at a high price, all over 700 yuan, and shoes of about 600 yuan are rare." In the shopping malls, we can see that the price of single shoes is generally seven hundred or eight hundred yuan, and a few years ago this is the price of a pair of boots. Boots Now it's basically two thousand or three thousand yuan, even over 5000 yuan. The author investigates the market and finds that the price of shoes has increased over the past years, with an increase of roughly 15%.

In Wuhou District's "China Women's shoes capital" Industrial Park, recently, a number of shoemaking enterprises have received a lot. Winter shoes Fill in the bill. Zhang Lina, general manager of Chengdu Amy odd shoes company, told reporters that the shoe company's daily orders are still mainly made of lighter shoes. According to Zhang Lina, the shoe company can produce orders between 4000 and 5000 pairs per day, but there are more than 10 thousand pairs per day. There are a large number of orders in hand but can not be done, for many reasons. One aspect is that the raw material of shoes has risen by 10%-15%.

Now the shoe company has not started buying shoes during the winter, but the materials have already been procured. "It has been heard that winter will be very cold this year, so the winter shoes will be mainly made of warm boots with thickened skin and thicker skin, such as adding some lambs and so on, so that the thermal insulation will be better. However, because of the rising cost of raw materials and manpower, the price will increase when shipped. " Zhang Lina said.

Rubber prices skyrocketed, shoe material companies are worried.

It is reported that rubber futures have risen to 32 thousand yuan per ton, and the price of crude oil is also high. At present, the price of shoe materials is also like "arrow on the string". Most of the rubber raw materials of shoe materials enterprises in Jinjiang come from Hainan, Yunnan, and Thailand and Malaysia in Southeast Asia. According to the relevant people of Quanzhou footwear industry association, in rubber, EVA and other shoe materials, rubber bottom as a popular shoe material, price fluctuations will directly affect the cost of local shoe materials enterprises.

"The price of crude oil is rising with natural rubber, and the synthetic rubber materials purchased in a few days must also rise." Recently, Mr. Ding, a shoe processing enterprise in Chai Tai, Jinjiang, is a little worried: there are not many rubber materials left in the factory stock. "The original price of rubber shoes, which is about 8 yuan for each pair of shoes, now rises to nearly 15 yuan. On average, each shoe pair consumes 70% of the cost of the rubber soles." The shoe maker calculated the cost for the journalist: the price of the shoe sole will increase by 10% per shoe, and each pair of shoes will cost more than 2 yuan for shoe material.

Because of the sharp rise in the price of rubber, the pressure on the shoe enterprises is rising. How to deal with this kind of pressure depends more on how to save production and management costs. For some large enterprises, the ability to resist risks is relatively large, but for some small businesses, this juncture is hard. Now, for the raw material market, no cost is falling, but for the manufacturers of finished shoes, the price is not up to consumers. {page_break}

　　 Exit Fine management of shoe enterprises to reduce internal friction

"Just a year and a half later, the price of rubber has doubled." Su manager of a shoemaking factory in Jinjiang said that in April last year, the price of natural rubber in Yunnan and even the whole country was avalanche, and rubber futures suffered a continuous decline. The Yunnan GB grade 1 natural rubber once dropped to 14 thousand yuan per ton. "The original price of rubber shoes, which is about 8 yuan for each pair of shoes, now rises to nearly 15 yuan. On average, each shoe pair consumes 70% of the cost of the rubber soles."

It seems a little difficult to raise export prices. "Introducing fine management can save nearly 10% of profits for enterprises." Su said that the shoe processing enterprises in the "micro profit" state can only try to "profit from management", introduce fine management mode, and carefully decompose each process on the production line. By calculating the working time and rationally arranging the ratio of personnel, the loss of raw materials will be reduced due to the poor flow.

Purchase shoes materials abroad to avoid risks

The rising price of raw materials is becoming an unbearable burden for Wenzhou. Second of Wenzhou's shoe industry, the 16 largest industry in Wenzhou, can not be avoided. However, there are many shoe enterprises in Wenzhou now purchasing through the world, which effectively reduces the cost pressure caused by the rising price of raw materials.

Recently, Wenzhou jalda Shoes Co., Ltd. has bought a batch of cowhide from overseas market. Mao Jiancheng, manager of the foreign trade department of the company, said that since last year, the price of raw materials in shoes industry has risen very sharply, for example, the price of leather has increased by 20%. Fortunately, the company has been in contact with foreign suppliers of raw materials since 2008, and has been approved to carry out the processing business. Now, the raw materials of the jalda shoe industry can account for 90% of the imports, of which cowhide is 100% of imports. India, Pakistan and South America are the main importer of raw materials for their enterprises.

Insiders pointed out that, in the face of rising prices of raw materials, "only deep training of internal strength, tapping potential and increasing efficiency, improving product value added, optimizing channel construction, shoe enterprises can digest the adverse factors of raw material price rise and survive healthily." In order to raise the price of products, many enterprises try to find new breakthroughs in technological innovation. Many shoe enterprises have set up R & D centers, with technical support, and the price of products will rise naturally.