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Present Situation Of Chinese Household Clothes

2010/10/21 16:33:00 55

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But because of

Development

Time is short, China's home clothes are still in the initial stage, and the market potential is less than 10%.

In terms of profitability, a large number of OEM production makes the profits lower; from the brand establishment, the products of serious homogenization are not competitive; in style, they are too rigid in traditional culture, and are very good for Chinese unique high-quality silk, traditional auspicious patterns such as dragon and Phoenix, as well as Tang costume, Hanfu, Qipao and other elements. But they are not perfect with the international fashion and the elements of independent innovation are not many. Most of the fabrics are made of cotton and silk materials, and the use of soft materials such as lace, soft silk, and so on still lacks certain experience.

Therefore, this period has just given a prominent development and good health for home furnishing brand enterprises.

compete

Market opportunities.

Committee introduction

The China Textile Business Association's home furnishing dress Specialized Committee was registered and established by the Ministry of civil affairs in 2006. The enterprises, institutions and societies engaged in the production, operation, circulation, science and technology and education of home furnishing clothes all over the country.

group

A voluntary non-profit cross regional, cross sectoral and national economic organization that is not subject to economic constraints.

It is also the only domestic clothing industry organization in the country.

Its superior unit is the China Textile Business Association and the Specialized Committee conference site is located in Shantou, Guangdong.

China Textile Business Association home furnishing Specialized Committee has gathered outstanding enterprises in the national home furnishing industry, and has played a due role in promoting the industry and economic development.

The purpose of this association is to serve and promote: serve the government; serve the members; serve the industry; build bridges between the government and enterprises, enterprises and enterprises, enterprises and markets, do "ties", and act as intermediaries, thus promoting the upgrading and development of the industry.

The strategic goal of China Textile Commerce Association's home furnishing Specialized Committee is to build the service industry through the integration of the domestic clothing industry resources, build the service platform, enhance the overall competitiveness of the enterprises, build up the brand of China's home clothes, upgrade the industry's competitiveness, advocate the cultural concept of leading the international fashion trend in China, and develop the Chinese household clothing industry into a pillar industry with reasonable structure, high technology content, strong competitiveness and obvious scale advantage. The industry will be the planner of the industry development, the advisor of the economic policy, the coordinator of the economic operation of the industry, the maintainer of the economic interests of the industry, and the service provider of the economic organization of the industry.