The Fact That Ningbo'S Surface Is Down Again Is Actually Improving Quality.

A group of data is shocking enough - Ningbo's clothing output accounts for the country's share, and it has plunged from 11% in the glorious period to 6% last year. The total output value of textile and garment enterprises above designated size has accounted for the proportion of the whole country, and has fallen from brilliant 3% to 2.62% last year.

Zhou Anbang, director of Ningbo textile and garment industry management office, told his clothing business colleagues with great concern.

This seems to be corroborated from another set of data. According to statistics, the total output value and sales output value of textile and garment enterprises above Designated Size in Ningbo increased by 1.1% and 2.4% last year, down from 9.7% and 9.8% of the whole country.

Why does the proportion of "Ningbo clothing" occupy the whole country plunge so much?

"This is actually related to the gradual pfer of production bases to the central and western regions and even abroad by many textile and garment enterprises in Ningbo."

Chen Guoqiang, executive deputy director of the Institute of industrial economics of China Garment Association, is a brief statement.

In fact, YOUNGOR group has pferred part of the garment production base to Chongqing and pferred the textile production base to Kashi, Akesu and Yunnan Xishuangbanna in Xinjiang. The Taiping bird group also pferred some of the garment production base to Hubei Yichang.

The data on textile and apparel produced outside Ningbo are not in figures.

The "Ningbo pack" is dropping sharply on the surface, but its quality is improving.

Yesterday, the Zhejiang textile and garment Institute released the "2009/2010 Ningbo textile and garment industry development report". After taking stock of the changing characteristics of Ningbo's textile and garment industry last year, it thought that the textile and garment industry of Ningbo took the lead in the shadow of the global financial crisis, and the benefits were in the opposite direction. The deficit area was further narrowed and the profit margin increased significantly. The industrial structure adjustment continued to push forward, showing that the volume of price reduction increased and the profit growth rate showed that the textile and garment industry was further pformed into a large enterprise. The economic benefits of large enterprises were obviously better than those of China.

"Ningbo textile and garment industry is a microcosm of China's textile and garment industry.

Since the reform and opening up, the textile and garment industry in Ningbo has been playing a role as a specimen. "

Li Rugang, chairman of YOUNGOR Fashion Co., Ltd. said, "the task of Ningbo textile and garment enterprises is not just to be bigger but stronger."

From 1 to August this year, Ningbo's textile and garment industry achieved 58 billion 930 million yuan in total industrial output value, 56 billion 820 million yuan in sales value, 30 billion 330 million yuan in export delivery and 5 billion 244 million yuan in profits and taxes, an increase of 17.88%, 17.54%, 16.12% and 16.17% respectively over the same period.

But at the same time, influenced by factors such as rising cost of raw materials, increasing labor costs and unstable domestic and foreign market demand, the future development situation is still grim, innovation and breakthrough, pformation and upgrading. The pursuit of "three high" (high brand, high technology and high value-added) products has become a new mission of Ningbo's textile and garment industry.

"2009/2010 Ningbo textile and garment industry development report" issued, let every Ningbo textile and garment enterprises clearly see their coordinates in the domestic and foreign counterparts, at the same time, we must identify the target and suit the remedy to the case.

Although the clothing industry in Ningbo has many "Chinese famous brand" products, clothing brand operation still lacks the energy of brand promotion and the conditions to create world-class brands. In general, the clothing industry has problems such as the lack of innovative R & D capability, lack of influential brands, lack of brand cultural connotation and poor brand promotion effect.

Feng de Hu Tan, vice president of China Fashion Association, said.

"It is suggested that Ningbo textile and garment enterprises should interact in quality, innovation, rapid response and social responsibility, increase the added value of brand and contribute to the brand. At the same time, we should develop modern industrial system, cultivate and develop strategic emerging industries, strengthen the construction of logistics system, and comprehensively improve the level of information technology." Chen Guoqiang, deputy director of the Institute of industrial economics of China Garment Association, suggested.