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Nike And Other Enterprises Take Advantage Of The Marathon Fair To Launch Another Round Of Brand Marketing.

2010/10/26 14:03:00 72

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On October 26th, the first marathon Fair opened in Beijing Olympic Sports Center recently.

On the occasion of the successful launching of the Beijing marathon, sporting goods companies from around the world such as

Nike

,

Adidas

And so on, to launch another round of brand.

Marketing

。

It is reported that the various agents and distributors of all kinds of road running equipment and equipment, nearly 50 thousand people from various provinces, municipalities and sports bureaus, professional sports teams, road running sports, outdoor sports and sports tourism enthusiasts attended the exhibition.

2010 the first marathon fair, which lasted for 4 days, provides an excellent display carrier and communication platform for exhibitors of road running equipment and related cultural products. The famous enterprises and brands in the industry are pouring out, bringing new scientific and technological experience of clothing, running shoes and monitoring equipment, and combining road running college with top experts to promote road running culture, and carrying out all-round physical fitness and physique test in "happy running heaven and earth".

2010 the Beijing marathon Fair will strive to create a professional boutique exhibition, providing an excellent display carrier and communication platform for exhibitors of road running sports equipment and related cultural products. It will give Road Runners a gluttonous feast of road running culture.

Adidas, Nike, MIZUNO, NewBalance, K-swiss, puma, Polar, Casio, Skins...

Road running enthusiasts, the best word of mouth brands, first-class equipment manufacturers show their cutting-edge products.

Road Runners found all running related products and information at the Beijing marathon fair - running apparel, sports nutrition, physical fitness monitoring equipment, fashion products.

Adidas's miCoach intelligent running training system and Formation technology are impressive. Nike's smart chip with its moving watch is amazing. The gait analysis system of NewBalance, the latest heart rate tester of Polar, the high-tech underwear of Skins, the Spanish Davi&Cia body composition analyzer, the sports glasses of Puma......

The latest technology applications that have been heard or not heard have been presented at the exhibition, and people who go to see the exhibition have all sighed that the original simple running has such a vast space.

Peng Xiao, deputy director of the sports equipment and equipment center of the State Sports General Administration, said that the first Beijing marathon fair was a breakthrough and innovation in promoting road running and promoting road running culture, and established a new model that perfectly matches the sports exhibition and gold medal events, further enriching the connotation of Marathon Sports and road running culture; all the participating road enthusiasts will find that the organizers are fulfilling their commitments: the Beijing marathon fair is not only a professional boutique exhibition, but also a multi-cultural road cultural feast, an international standard platform and a happy and unforgettable intimate gathering for athletes from all over the world, Road Runners and exhibitors.