The Export Situation Of Shoe Enterprises Is Not Up To The Table With The Improvement.

October 27th, after two years of international experience financial crisis After the low tide, the export situation of shoe enterprises began to improve. For enterprises participating in the 108th Canton Fair, the recovery of foreign economy has increased customer orders this year. exchange rate Uncertainties in changes and labour factors, enterprise A lot of caution was made when taking orders.

PEAK (China) Co., Ltd. will attend the Canton Fair brand area every year. Wu Guanqun, director of foreign trade in charge of related work at the Canton Fair, told reporters that since the strategy of brand internationalization was put forward, PEAK's export orders had basically been exported by its own brand. Since most of the export orders were ordered as early as the beginning of the year, they participated in the Canton Fair mainly to meet old customers and promote their brand image overseas.

Participants in the Canton fair said that from the point of view of the scene, due to the warmer economic situation, there are many export orders for OEM enterprises, so the current situation is that enterprises are basically not worried about orders, but the pressure of exchange rate changes and labor factors, so that they have to weigh again and again.

Exhibitors believe that the reason why companies are cautious to take orders now is mainly due to uncertainty in exchange rate expectations and pressure on labour shortages. The source said that no matter whether it was exported by independent brands or OEM production, the unexpected changes in exchange rate made it difficult for them to measure profits accurately. A lot of OEM factories, the profits of foreign trade are very thin. In September, the appreciation of RMB made profits rise.

Wu Guanqun is of the opinion that it is not easy for every businessman to talk with you about such terms. Because he thinks that a good price is what he can earn from his country. If prices follow appreciation, they will not earn money.

In addition, the shortage of labor force is another problem faced by many factories. Now the workers are basically "70 after" and "after 80", and with the "70 after" quit more and more, "post-90s" young people do not want to do the work of the workshop. Therefore, compared with the current exchange rate problem, employment difficulties will be a long-term problem in the future. "Now, many enterprises can not pick up and dare not pick up. Because many of the lists are to be done next year, and the smaller factories will not be able to return home once the Chinese New Year comes home. Wu Guanqun said.