The First Chinese Household Dress Design Competition Opened In 2010.

Peng Guifu, President of the China home dress Committee, said at the press conference of the home furnishing design competition that the competition is aimed at publicizing the fashion concept of home furnishings, improving the overall quality of the home furnishing enterprises and brands, and promoting the fashion and internationalization process of the home furnishing industry.

Peng Guifu told reporters: in China, the annual consumption of household clothing is less than 1 sets, while the developed countries in Europe and the United States now have about 15 sets of household clothing per person per year. With the promotion of the concept of clothing consumption, a large number of famous underwear brands and fashion apparel brands began to run their own home furnishing clothes. The development of some excellent household clothing brands has reached an annual growth rate of 100%~200%, and household clothing has become the fastest growing and most submersible product category in China's clothing industry.

As a new industry in China's clothing industry, home clothing, whether it is product design and development, or industrial culture promotion, whether it is the dissemination of the concept of household clothing consumption, or the creation of brand image, requires professional designers to study the characteristics of consumer culture. With the promotion of social consumption concept, household clothes are gradually becoming fashion consumer goods in people's home life. Industry experts believe that only by solving the problem of home furnishing design talents can the potential of China's home furnishing industry be fully excavated. {page_break}

The first China home furnishings design competition describes the design requirements of the entries. It conveys a new concept of clothing life with family fashion as the theme: all the private clothes, such as underwear, pajamas, and robes, which are worn in the bedroom, come into the morning dress of the hall, home cooking, gardening, family kinship, sports costumes, etc., which are related to the family, and can reflect the innovative design of all the costumes of the family culture.

The organizing committee will organize famous fashion designers, design education experts, fashion marketing experts and fashion experts to form a jury. It will make a comprehensive evaluation from the aspects of cultural creativity, fashion modeling, process structure, color matching, material selection and business value. The finalists will be guided by professional home furnishing designers and craftsmen in the famous home furnishing enterprises in China.

The famous brand of home furnishing clothes, "beautiful flowers in China", is very competitive in the market competition with similar brands abroad. Design innovative talents In the name of the first China home furnishings design competition, apart from wanting to find excellent designers for the first time, it also hopes to excavate the brand's available talents for the industry and promote the development of China's home furnishing industry.

At present, there are almost no professional design of home furnishing clothes in our colleges and universities that cultivate clothing design talents. Professor Xiong Zhaofei, Dean of the clothing College of Wuhan Textile University, told reporters that the design of the home furnishing design competition not only broadened the employment channels for the students of clothing majors, but also provided a train of thought for the teaching innovation of professional talents training in clothing colleges and universities.

It is reported that the first China home dress design competition has begun soliciting contributions from home and abroad. The finals will be held in May next year.