361 Degree Dream &Nbsp; Bred Chinese Fire For Asian Sports.

November 10th, Ding Wu: "act as

Torch bearer 361 degrees president Ding Wu November 9th, the Asian Games torch arrived in the urban area of Guangzhou officially. All star stars gathered in Yangcheng to publicize the upcoming Asian Games in Guangzhou.

Among them, as a torchbearer equipped with the "pride of the sacred fire" provider? 361 degree CEO Ding Jian executive director Wu Hao, with the dual identity of torch bearer and sponsor, has become the focus of media attention.

Torch bearer 361 degree President Ding Wuhao (right) after successfully completing the Guangzhou Railway Station 188th torch relay mission, Ding Wuhao said he would donate the Asian Games torch to the West hope primary school, and hoped that through such an action, the children in the western region could also feel the Ya Yunwen idea and idea at close range, so that the "Chinese kindling" of Asian sports would take root and blossom in Shenzhou.

Hope for the future of Chinese Sports

In 2010, the Chinese women's football team, the Chinese women's basketball team and the Chinese men's volleyball team experienced new and old handover.

At the same time, Yao Ming was out of the national team, Liu Xiang was injured, Guo Jingjing and Zhang Yining were in a state of retreat.

Although the Chinese sports Legion has delivered 51 gold medals in Beijing Olympic Games, however, the facts have soberly recognized that China is still far away from the sports power.

Among them, the lack of reserve sports talents has become a major obstacle to China's realization of a strong sports power.

As a leading brand in the national sporting goods industry, the 361 degree has always been the responsibility of supporting the development of China's sports industry.

The 361 degree president, Ding Wu, said that China's hope lies in children and the development of Chinese kindling. We must start with training young talents.

In this regard, 361 degrees by donating hope primary school, sponsoring youth sports events and other methods, to cultivate children's love for sports, stimulate young people's enthusiasm for sports, encourage them to take an active part in sports and devote themselves to sports.

The torch for the Asian Games is also based on such a concept. Ding Wu explains that the Asian Games is a common event of the Asian people. The torch relay of the Asian Games not only represents the generation of the Asian Games spirit, but also represents the successive integration of national culture.

Although children in the West have little chance to participate in this grand event, we hope that the torch of the Asian Games can convey 361 degrees to the "more love" of sports, peace and friendship and encourage them to study hard.

Moreover, as a senior partner of the 2010 Asian Games in Guangzhou, 361 degree is dedicated to the promotion of sports in Asia. For this reason, 361 degree focus is on providing equipment support for some Asian countries that need to develop sports vigorously, and fully support the further development and expansion of weak sports in China, so as to help China's sports cause "blossom in full blossom" and promote the vigorous development of Asian sports.

When talking about the brand development strategy of 361 degree, Ding Wu said, "I have been engaged in sports apparel industry for a long time, and I have deep feelings for Chinese sports and national sports brand.

As a national sports brand, the responsibility and mission of 361 degrees is to let Chinese sports rise to the east of the world.

In order to achieve this goal, Ding Wu has learned from all walks of life, and finally established a brand promotion strategy centered on consumers, creating a more professional brand image of sports apparel, and enhancing brand awareness and reputation.

Under the scientific and systematic brand promotion strategy, 361 degrees took less than 7 years to become one of the representatives of Chinese sports brand.

2008, coincides with the Guangzhou Asian Games to seek partners, 361 degrees from many competitors to stand out, become the 2010 Asian Games Guangzhou senior partner and the Asian Olympic Games global official sponsor, opened the new chapter of the Chinese national sports brand.

In addition to giving full support to Guangzhou's hosting of the Asian Games, Ding Wu always forgets his Asian Games mission.

After the launch of the 361 Asian Asian Games strategy of "Asia's more than one love", the team organized its staff to actively participate in the "Asian road" campaign of the Asian Games in Guangzhou, support the 361 degree torchbearers to ride Southeast Asia and so on, to convey the concept and spirit of Guangzhou Asian games to all Asian countries, and urged people to love sports and love the Asian Games, thus further promoting friendly exchanges between China and other Asian countries.

Today, the pmission of the Asian Games torch has made the 361 degree series including the pride of the flame ring Asia, and the dream of "international 361 degrees" is getting closer and closer.

However, Ding Wu is not satisfied with this: "I hope that China's national sports brand can grow together and form an international Chinese sports brand industrial cluster, so that people around the world are proud of having Chinese sports brands, which is the future I want."

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Let "Chinese kindling" burn all over Asia

"As a strong and responsible leading brand of sporting goods, the 361 degree has always combined the development of enterprises with the future of the whole nation's sports industry.

The 361 degree result comes from the background of the rise of Chinese sports, and 361 degree is also responsible for promoting the development of sports and allowing more people to understand and identify the spirit of Chinese sports.

It took hundreds of years for China to wait for the Olympic Games in Beijing. It took twenty years to return to Guangzhou Asian Games.

In this regard, Ding Wu said: "I hope Chinese entrepreneurs can work together to consolidate China's strong power status.

It is no longer necessary for our next generation to take such a long time and go through so many twists and turns to expect the next Olympics and Asian Games.

A new five - year plan has been set up at 361 degrees, in which the 361 degree will continue to add to the building of a sports power in China.

When talking about the relationship between ideal and brand, Ding Wu said, "sports talents are the fundamental, sports brand is the support and sports spirit is the soul. These three complement each other and are indispensable.

The next 361 degrees will join hands with other ethnic movement enterprises to cultivate talent kindling, protect brand fire and pmit spiritual fire, and provide "Chinese kindling" support to Asian sports industry, and strive for promoting the great exchanges and great development of sports in Asia.

From China, to Asia and then to the world, 361 degrees, with dreams, is moving steadily towards its "internationalized" goal.

In November 12th, the great Asian Games torch will blaze across China.

At that time, this symbol of sportsmanship and endless fire will illuminate China and Asian countries at the same time.

It is believed that China's national sports brand will also dance with Asia in the Asian Games stage and become an important force in the development of sports in Asia.

The dream of "Chinese kindling" to burn across Asia will not be far away.