Li Shufu: "I Will Let Volvo Catch Up With Mercedes Benz BMW".

"Will Volvo expand its production in China? Will it bring a large number of unemployment among Swedish workers?" "when will Volvo launch pure electric cars?" "what will Volvo be like 20 years from now?"

10 days in

As a new family member of the Swedish national treasure brand, Li Shufu's answer brightened the king and academicians: Geely's goal is to let

King of Sweden: when can I test the Volvo electric car?

King Carle sixteen of Sweden is a well-known civilian king who drives himself from his apartment in the suburbs to work in the palace every morning, and then drives home again after work.

He drives a compact Volvo car.

But now Carle sixteen is concerned about when he can drive pure electric vehicles to and from work.

"I drive a Volvo C30 to my office every morning. It's an ethanol car."

Carle sixteen asked Li Shufu, "what is the plan from ethanol to oil mixed, pure tram, Geely and Volvo? When can I test Volvo E30?"

"Pure electric vehicle has a technology maturity problem, and a cost and commercialization problem is being overcome."

Li Shufu replied, "I think we can make a breakthrough within 8 years."

Li Shufu said that Geely has invested in R & D and production forces in the battery industry. The battery production plant is also being built, and the battery cost can be reduced very quickly. However, the electric vehicle has to be a mature commercial vehicle, and the whole automobile industry has a long way to go.

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Volvo's localization in China will not cause unemployment to Sweden.

After the delivery of Geely and Ford, Volvo set up a new board of directors and has held two board meetings. The board of directors and management decided to build China into the second local market of Volvo. China has appointed a management team in China, and plans to build three factories in Chengdu, Shanghai and Daqing. Volvo's capacity in China will reach 200 thousand.

However, as king of Sweden, Carle sixteen is concerned about whether Volvo's mass production in China will bring new crises to suppliers and workers in Sweden.

"There are many suppliers of Volvo in Sweden. They have solved the huge employment in Sweden. After Geely bought Volvo, they are not very clear about the future."

Carle said sixteen times.

Li Shufu replied, "Volvo in Europe must be developed, manufactured and manufactured in Europe, so there will be no change to all parts suppliers."

He said Geely's policy is to follow the path of "global action and localization".

"The so-called global row is a brand in the world, a standard, the so-called localization, is localization research and development, manufacture, sale."

Li Shufu: I want Volvo to go beyond Mercedes Benz and BMW.

Carle sixteen world said that Volvo is the pride of the Swedish nationals. This country and the brand are already inextricably linked. What Swedish people want to know now is what way Volvo will be guaranteed by Geely.

"We are not just maintaining Volvo's current standards, but to restore Volvo's past glory to beyond Mercedes Benz and BMW."

Li Shufu said, "Volvo management's confidence in surmounting BMW Benz is not enough, but I think it can be surpassed."

"When Volvo was put into operation in 1927, BMW was still producing motorcycles."

Li Shufu said, "Volvo has been the leader of the global auto brand for a long time, and now it is lagging behind in sales volume and scale."

Li Shufu believes that the reason why Volvo has been left behind in the market share of high-end cars is an important reason why its products are out of line with the market.

Li Shufu believes that the culture of Volvo is "engineer culture" and has little consideration for the market changes. For example, the Chinese market is different from the European market. The kings of Sweden drive their own cars or compact environmental models. But the Chinese like cars and the feeling of riding cars. Mercedes Benz has a very thorough understanding of the Chinese market, and the Mercedes Benz is big.

"Many of the ideas of Volvo are too advanced and out of touch with the market, so Volvo's R & D will be closer to the market in the future."

Li Shufu said, Volvo's management has been aware of these problems, in a short period of time Volvo will have to adapt to the Chinese market, and Mercedes Benz BMW competition products research and development.