Adidas Announces An Increase Of 50% In The Next 5 Years.

The world's second largest sporting goods manufacturer, Germany.

Herbert Hainna, CEO of the company, said Adidas's revenue in 2015 will reach 170 euros, of which profit growth will be higher than sales growth.

Adidas wants to replace Nike as the largest sporting goods manufacturer in the world, though it is

Adidas completed sales of 10 billion 400 million euros last year, which is 24% (19 billion euros) lower than Nike, the boss of the sportswear market in the United States.

The sales of Puma, its competitor, Puma, reached 2 billion 460 million euros.

As a sporting goods manufacturer, Adidas wants to capture the market share of running and basketball products while increasing sales of sports and fashion products.

Adidas's subsidiary Reebok (Reebok) plans to become an industry leader in fitness and training wear around the world, he said.

Herbert Hainna said: "in the past 10 years, we have fundamentally reorganized the competition pattern of our industry, and have drawn the distance between the competitors who once followed us."

He compared Adidas and Nike to the global competition of the two horse races.

Adidas sees North America, Russia and China as the future growth market, and plans to get half of its sales in those regions and countries in 2015.

Adidas will open about 2500 new stores in the second line of China in five years.

Adidas plans to increase its market share in Russia by 10% to 70% in 2015, making it the largest supplier of outdoor clothing in Russia.

Adidas's operating profit will increase by at least 11% in 2015, he said.

Puma, headquartered in Germany, announced recently that it plans to achieve an annual turnover of 4 billion euros in 2015.