Shoe Enterprise Hengda Practices Green Low Carbon Strategic Management

The footwear industry in China should win the respect of the global market, get rid of the curse of cheap manufacturing and energy consumption, and realize the premium of products and brands. While exploring the road of low-carbon development, it is also necessary to complete the evolution and pformation of green business civilization as soon as possible, respecting the objective laws, harmony with nature, and social harmony, from making products to doing business to doing things, making green choices, leaving a green footprint and creating a green brand.

In 2010,

The pursuit of "green" is eternal.

This year, the trend of global climate deterioration is obvious.

Wang Jiwan said that leather industry is a resource utilization industry. Under the low carbon economy, everyone should be duty bound to take the initiative to develop the social responsibility of low carbon economy and promote the development of low-carbon society.

Hengda's "low carbon" is mainly reflected in two aspects. On the one hand, it develops low-carbon raw materials for shoes making, including environmentally-friendly, pollution-free, decomposable and recyclable materials; on the other hand, it will use low carbon shoemaking technology to improve efficiency and material utilization, and achieve green and environment-friendly production.

In order to build a green industrial chain, Hengda invested a large amount of funds every year to support a strong R & D platform, and launched the "product efficient, conservation oriented production" and "fast marketing mode", etc., so that Hengda's collaborators and stakeholders became green executors, beneficiaries and disseminators.

"Green" management resonates.

In Wang Jiwan's eyes, "green management" is a green value chain management, which manages enterprise management, practices social responsibility, implements inner circle, starts from employees, runs through all links. It is also a process of using green energy, using new technology and new technology to fight against rising oil prices, excessive consumption of resources and reducing 10-20% energy consumption.

What is the control of an enterprise when it grows stronger and bigger? It depends on the people or the system. For this reason, Wang Jiwan believes that we must rely on the system.

The most trusted people must also have checks and balances.

The board of directors of Hengda has the same idea of managing the board of directors: no personal gain and no personal relationship. The operation of a company depends on the process rather than on individual instructions, and the ability of appointing personnel is not dependent on the ability to see the relationship. Business decisions depend on democracy instead of dictatorship.

In order to manage the enterprise objectively and rationally, Wang Jiwan also set up an external "green sensible meeting". He invited members of the "outside sensible Association" to attend his office to talk and listen to the opinions of the "green sensible meeting" on a regular or irregular basis, and then took the analysis, decision-making and adjustment to the board of directors of the company.

This greatly avoids the strategic and strategic errors in the operation of an enterprise.

"Green management" is the foundation of Hengda's corporate culture. It is built on the basis of "family culture", which is what we usually call humanized management.

Wang Jiwan believes that the corporate responsibility embodied in green corporate culture is first of all, caring for employees.

Hengda creates a caring family atmosphere in the enterprise, regards employees as the children of their enterprises, and enables employees to feel their sense of belonging and achievement in the enterprise, so as to create their own value for the enterprises better and more.

This has achieved the self-management of employees and enhanced their sense of ownership.

[related links]: green manufacturing

In 1996, the American Institute of manufacturing engineers (SME) first proposed.

The main concerns of green manufacturing involve three parts: the first is the manufacturing field, which emphasizes the concurrent and comprehensive consideration of resources and environmental factors in every stage of the product's life cycle. Two, in the field of environmental protection, green manufacturing emphasizes the "green" of the manufacturing process, which means not only the minimum negative impact on the environment, but also the purpose of protecting the environment; three, the area of resource optimization and utilization, and the use of green manufacturing to maximize the utilization of all resources in the input manufacturing system.