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    What Is The Consciousness Of Consultant Sales?

    2010/12/1 18:03:00 112

    Consultative Selling Mode Emotional Communication

      

    Consultant style

    Of

    Sales way

    Focus on interaction with consumers and depth.

    Emotional communication

    It is a competitive advantage that is different from paction and promotion. This way is easier to attract and impress consumers and form brand loyalty.


    The premise of consultant selling is to go deep into the first-line market and analyze the consumer psychology carefully.

    Enterprises need to establish relevant sales processes on the basis of understanding the psychology of consumers. The degree of customer psychology directly determines whether enterprises can communicate with consumers in the right way.


    Many domestic enterprises also advocate consultative sales, but often fail to achieve the desired results.

    The key reason is that it does not accurately grasp the psychology of customers, and does not accurately subdivide the purchasing psychology of customers.

    Customers of different ages, occupations and genders may purchase different products, but their purchasing psychology may be totally different.


    Only when we grasp the different psychology of consumers and make professional training for sales consultants can we achieve the desired goals.

    When the sales consultant accurately deduce the customer's purchase psychology, through the targeted communication with customers, it can draw psychological distance from the consumers, so that they can create a kind of intimacy, and stimulate and satisfy their consumption desire. No matter whether the customer finally buys or not, they can make the customer get a pleasure, and ultimately enhance the reputation of the enterprise brand and enhance the turnover rate.

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