How To Find The Right Opportunity To Start A Business

I often hear some friends who want to start a business and complain like this: "other people's opportunities are good, I am not lucky, I have no chance"; "if I had done a few years ago, I would have done well now, and it is hard to do anything". This is all a misunderstanding.

Use positive attitude to discover entrepreneurial opportunities

As we all know, the inventor of jeans is the American Levi's.

At the beginning, he followed a large number of people to the West for gold rush. On the way, a big river stopped the way. Many people were angry, but Levi's said, "great!" he managed to rent a boat and ferry to those who wanted to cross the river, which resulted in a lot of money.

Soon, the ferry business was snatched away, and Levi's said, "great!" because mining is sweating and drinking water is very tight, so people are mining and selling water and making a lot of money.

Later, the business of selling water was snatched away, and Levi's said, "excellent." because the workers kneeled on the ground while mining, the knees of their trousers were very easy to wear, but there were many abandoned canvas tents in the mining area. Levi's cleaned up the old tents and made trousers. The jeans were born like this.

Levi's regards the problem as an opportunity and finally realizes the dream of becoming rich, because he has an optimistic and optimistic positive attitude.

Napole Hill, a famous master of success, said, "all success, all wealth begins with ideas."

A friend who wants to start a business, if you haven't found the opportunity or seize the opportunity for the time being, do not blame others for complaining, but first think about whether your attitude is positive or not. Is the correct way of thinking and thinking?

Five sources of entrepreneurial opportunities

Opportunities for entrepreneurship are everywhere, and opportunities exist mainly from five aspects:

The fundamental purpose of problem entrepreneurship is to satisfy customer needs.

Customer demand is a problem before it is satisfied.

An important way to find opportunities for entrepreneurship is to be good at discovering and understanding the problems of oneself and others, or the difficulties in life.

For example, a university graduate in Shanghai found that the students and students far away in the suburb were very inconvenient to travel to urban areas, and founded a passenger pport company, that is, a successful case of turning problems into entrepreneurial opportunities.

Most of the opportunities for changing entrepreneurship arise from the changing market environment. The environment is changing, and market demand and market structure are bound to change.

Peter, Drew, a famous management master, defines entrepreneurs as those who can "seek change and react positively and take it as an opportunity to make full use of it".

This change mainly comes from the changes of industrial structure, the upgrading of consumption structure, the acceleration of urbanization, the change of population ideology, the change of government policy, the change of population structure, the improvement of residents' income level and the trend of globalization.

For example, the income level of residents will rise and the number of private cars will continue to increase. This will lead to many entrepreneurial opportunities such as car sales, repair, accessories, cleaning, decoration, second-hand car trading and accompanying drivers.

Inventions, inventions and inventions provide new products and services, better satisfy customers' needs, and also create entrepreneurial opportunities.

For example, with the birth of computers, computer maintenance, software development, computer operation training, graphic and text production, information services, online shop and other business opportunities will follow. Even if you do not invent new things, you can also become sales and promotion of new products, so as to bring you business opportunities.

Competition, if you can make up for the shortcomings and deficiencies of competitors, this will also become your entrepreneurial opportunity.

Look at the companies around you, can you provide products or services faster, more reliable and cheaper than them? Can you do better? If so, you may have found the opportunity.

The emergence of new knowledge and technology, such as the popularization of health knowledge and the progress of technology, has brought many entrepreneurial opportunities around water. Many entrepreneurs in Shanghai have joined the "urban spring" and embarked on the road of entrepreneurship.

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Some entrepreneurs believe that they have good ideas and ideas, and are full of confidence in starting a business.

It is important to have ideas and ideas, but not every bold idea and new idea can be turned into entrepreneurial opportunities.

Many entrepreneurs fail because they just want to start their own business.

How to judge a good business opportunity? Professor Jefferies A. Professor Moss, author of entrepreneurship in twenty-first Century, put forward that good business opportunities have the following four characteristics: first, it can attract customers; second, it can work in your business environment; third, it must be implemented during the period of window of opportunity (Note: window of opportunity refers to the time spent on promoting business ideas to the market. If competitors have the same idea and put their products on the market, then the window of opportunity will be closed.

Fourth, you must have resources (people, wealth, goods, information, time) and skills to create business.

Training opportunities for Entrepreneurship

Finding entrepreneurial opportunities is not an easy task, but it is not unattainable.

Entrepreneurs can consciously strengthen their practice in daily life, cultivate and improve this ability:

To have a good habit of market research, the most fundamental point of finding entrepreneurial opportunities is to go deep into the market for research.

To understand the market supply and demand situation, the trend of change, whether the needs of customers have been satisfied, the strengths and weaknesses of competitors.

We should see more, listen more and think more. We often say that we should be knowledgeable and knowledgeable.

Everyone's knowledge, experience, thinking and understanding of the market can not be comprehensive.

Seeing more, listening more and thinking more can enable us to get information widely and learn useful things from others' knowledge, experience and ideas in time, so as to enhance the chances and chances of finding opportunities.

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