Demand Status And Talent Analysis Of Underwear Designers

As the saying goes, "man's clothes, horses and saddles", "three points and seven looks are dressed up".

The pursuit seems to be endless. For underwear, which is known as human second skin, it pays more attention to the addition of underwear. Women's underwear stores in urban areas and large commercial buildings are arranged in rows and rows, with various styles and materials becoming more and more healthy, environmental protection and fashion.

In the past, beautiful and delicate underwear that can only be seen in TV or movies has become the everyday wear of ordinary women. Besides the ability to purchase, underwear designers are more important than others.

But the shortage of underwear designers is the fact that many underwear companies have to face.

Diversification of products highlights the importance of underwear design.

The improvement of living standards has changed people's aesthetic standards, which can be seen from the development of underwear.

"Underwear" has been changed from the original single cotton material to the emergence and application of all kinds of high-tech raw materials.

Underwear is more and more varied, and different fabric texture is different, which highlights the importance of underwear design.

But now many underwear enterprises can say that they do not have their own professional underwear designers, and are basically in the stage of imitating famous brands.

This way, when the underwear market is immature, it can earn a full pot.

With the further improvement and standardization of the underwear market, the way that imitation can only occupy a place in the market is becoming increasingly impracticable.

Underwear enterprises must develop their own brands and styles if they want to grow stronger and go out.

Besides the advanced business management mode and profound corporate culture, we should also have a lingerie designer who can integrate the corporate culture into the product.

Demand situation: facing the shortage of talents

Entering several lingerie websites, looking at the promotional leaflets of the major underwear manufacturers, besides the introduction of the manufacturers and products, most of them choose a logo on the side of the beautiful patterns: the high salary hire underwear designer or the senior underwear designer, and so on, for fear that the abrupt words destroy the beautiful picture and seek for the wise and eager.

But now the shortage of underwear design talents has become a common problem faced by underwear enterprises in China. It is also an invisible obstacle restricting the further development of underwear enterprises.

For example, the Yantai town of China's underwear town is thousands of designers, but for underwear companies, product development is very important. Lack of design talents is the most difficult bottleneck for the development of underwear enterprises.

Underwear design is a very complicated and meticulous job. It is not easy for an enterprise to develop a mature underwear designer. Good underwear designers are considered "Panda" characters in the industry.

Good designers must have their own styles. Good companies also have their own brands. The two can cooperate with each other to truly promote the development of enterprises.

How can we coordinate the two parties?

How can designers truly display their talents and how to pform designer's abstract talents into real corporate profits depends on the art of employing people.

Although underwear designers are so scarce, there are also some enterprises who are unable to retain talents due to unreasonable employment mechanism and improper salary arrangement, which results in the lack of underwear designers.

It is the underwear designers' lack of reality and deficiency that result in the shortage of underwear designers.

Underwear design changes quickly and demands high.

Training institutions need to be strengthened

With the increasing demand for underwear, the function of underwear has also increased. From the simple thermal insulation to the appearance of functional underwear such as body shaping, body beauty and health care, whether it is the color, material or underwear modeling of underwear, it has broken the routine and is more and more adapted to the changing consumer psychology of consumers.

On the one hand, it shows the development of underwear and underwear culture. On the other hand, it also puts forward higher requirements for underwear design. Underwear designers should not only keep sensitive smell for every wind blowing in the market, but also be able to design works that satisfy consumers.

In view of this situation, what are the requirements of underwear enterprises for their underwear designers? There are many advertisements in many positions for underwear designers, such as underwear, printing, mastery of technology, proficiency in fabric knowledge, creativity, and

Sensitive, with keen market sense, accurate prediction of fashion trends, accurate analysis of market dynamics, and at least three to five years experience in underwear design.

It can be seen that a qualified underwear designer should be familiar with both print and fabric, and keep up with fashion and market.

But the underwear industry is a new team in the clothing industry. Most of the underwear designers in the industry are coming from the garment industry. From the "big piece" clothes suddenly faced with seemingly single underwear, many designers feel that the space they can not play is not big enough, so the design is not professional enough.

And so far, the training of underwear design professionals is basically blank.

Although some advertisements for underwear design training can be seen in some places, the training time is very short, and theoretical courses and practical courses are added together for ten days.

Of course, we can not deny the effectiveness of such training. It can help people quickly understand some of the fur design of underwear.

Needless to say, it is far from enough to consider the short-term cramming training to enhance the overall level of underwear design.

Underwear design is a door.

To design outstanding works, we should not only have the most basic skills, but also have certain aesthetic standards, and have their own style. This requires underwear designers to have a higher overall quality.

This comprehensive quality can never be trained in short-term training.

The difference between "artisan" and "teacher" lies in this.

Talent training for underwear design is a long way to go

Underwear enterprises in the face of the lack of underwear design talents present situation, is also doing everything possible to make up for the solution, the most commonly used is to take the form of master apprentice, to train designers, or to organize designers to communicate with each other, learn skills and make progress together.

This is a relatively primitive way, enterprises can only be restricted in their own small circle, can not really go out, also can not really solve the entire underwear industry design talent scarcity problem.

Therefore, some enterprises jointly organized some groups or media to hold some underwear design competitions for the whole country to excavate potential underwear designers, improve the design level of Chinese underwear, and hope to promote the development of underwear industry.

After years of exploration, many lingerie enterprises have realized that the most effective way to solve the shortage of underwear designers is to have their own underwear design talents training base, establish corresponding professional or colleges, and teach the history of underwear development, underwear fabric knowledge, underwear design technology and the characteristics of underwear market, etc., and actively organize students to practice in underwear enterprises, so that colleges and enterprises can interact with each other and combine theory with practice, so as to cultivate underwear designers who are really suitable for the development of enterprises.

This year Yanbu vocational middle school will set up a specialty of underwear technology and management, and cultivate its own professional talents.

In order to promote the development of underwear and develop underwear industry, Hong Kong Polytech University has set up the first Institute of underwear in Hongkong to cultivate professional underwear design talents.

Although professional training has just started, it is still groping ahead, and many aspects still need further efforts, but this is a good start after all.

The development prospects and development needs of the entire underwear industry will surely make it mature and perfect. We have reason to believe that the training of underwear designers will become more stable.