Fashion Show Must Not Blindly Follow Suit &Nbsp; Master Audience Motivation Is The Key.

The hot economy of the exhibition led to the vigorous development of the garment industry.

Today's clothing exhibitions are all over the world. Clothing companies, clothing businesses, clothing media and apparel Buyers participate in the exhibition.

Before participating in the exhibition, different exhibitors must know the purpose of exhibitors' participation in the exhibition so as to facilitate the formulation of the corresponding clothing reference plan.

More than 40% of the audience's visit is for purchase.

42.5% is enough to demonstrate the importance of purchasing in a fashion show.

Sourcing is the direct or indirect purpose of many exhibitors.

There are also many audiences for the purpose of brand agency. 37.6% of the proportion also shows that many spectators are exhibiting the purpose of joining the clothing industry and finding suitable agents.

Exhibitors are also a very effective way to participate in the clothing exhibition if they want to develop brand agency projects.

The number of viewers seeking cooperation projects accounted for 26.32% of the total number, which also encouraged the promotion of clothing institutions and garment enterprises.

In the clothing exhibition, clothing colleges and research institutes and enterprises have different numbers of research projects, and expect to integrate funds into technology cooperation.

There are also some spectators at the fashion show to collect market and product information, which accounts for 23.68% of the visitors.

Many of the spectators at the fashion show are garment workers who attend the exhibition to gather information about their peers or the development of the industry.

This kind of audience will frequently use their business cards at the exhibition site to exchange product information or products with exhibitors.

2.11% of the spectators participated in the assessment.

This is the smallest number of spectators at a fashion show.

Through the above analysis, we can see that the audience at the fashion show has different purposes. Exhibitors need to adjust their participation plan according to the audience, so that the exhibition can play its role to the maximum.

Clothing exhibitors need to do their homework and choose the exhibition that is suitable for them.