Spring And Summer New Movement Zegna New Headquarters Staged Fashion Show

Following the 2011 spring and summer fashion week in Milan in June of this year, Zegna's top men's wear brand Zegna presented its new spring and summer products in 2011 to Shanghai, with its 3 brands, Ermenegildo Zegna, Z Zegna and Zegna Sport.

The new product conference was held in the newly completed office of the headquarters of Zegna Greater China in Shanghai.

The design inspiration of the new office comes from the innovation concept of Milan headquarters and exhibition hall.

The caring style also incorporates Asian characteristics, such as bamboo wood flooring and lotus fountain pool, and highlights the important visual elements of the brand.

The design with a strong sense of the future has both the brand concept of environmental protection.

2011 in the spring and summer, Ermenegildo Zegna's rigorous aesthetics combines some elaborate designs of freedom and freedom, so that gentlemen who have many facets of life and pursue excellent qualities can enjoy the best experience of fashion and comfort in both formal and leisure time.

This season, Z Zegna's emphasis on "innovative practice" has made it possible for those fashionable new urban leaders to be keen on cutting and finishing their perfect physique, and the main color of all kinds of mineral tones has added a cool feeling to modern publicity.

For men who love their lives but have persistent qualities, Zegna Sport brings infinite joy and comfort to urban leisure through streamlined proportions, innovative materials and publicity.

Through this conference, you can not only glance at the fashion trends of spring and summer in 2011, but also wonder at the fact that Zegna, the 3 largest brand, can meet the multiple needs of men of different lifestyles in various environmental situations.