US Apparel Retailing Exceeds Supply Price Falls
Affected by the economic growth and employment improvement in the United States, the US total in November.
retail
The growth rate of the month / month ratio was 0.8%, an increase of 7.7% over the same period, of which the Internet and directory sales increased by 14.2% compared with the same period last year. The sales of clothing and apparel retail sales increased by 7.5% over the same period last year, which is lower than the total retail sales growth rate. This indicates that consumers have increased their consumption of other commodities.
Over the past 10 months, clothing imports in the United States have been consistently higher than clothing sales, and apparel retail prices have continued to be lower than the same period last year. This shows that the oversupply of clothing retail market in the United States is likely to further decline in US apparel retail prices.
The fall in clothing retail prices will lead to three consequences: first, it will lead to
Consumer
Postponing purchases, and retailers may discount sales in order to reduce inventory and replenish new products. In this way, the retail price will further decline. Second, the decline in clothing retail prices and the increase in import procurement costs will squeeze the profit margins of retailers, and the profits of brands and manufacturers will also be affected. Third, the rising cotton prices in recent months will soon be passed on to the apparel retail sector.
Apparel Retailing
The price may rise.
At present, the British clothing market has been affected by the rise in cotton prices, and we also note that the proportion of cotton textiles and clothing imported by the United States has declined.
On the whole, consumers want the price of clothing to fall, and the rise of cotton prices will increase the cost of clothing production. So every link of the US textile and garment supply chain will suffer in 2011.
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