The Trademark Review Cycle Will Shrink To 10 Months.

In order to meet the rapid growth in China

At the news briefing, Li Jianchang, director general of the Trademark Bureau of the State Administration for Industry and commerce, said that this goal has exceeded the requirements set forth in the outline of the national intellectual property strategy.

Despite the request of the State Intellectual Property strategy outline issued by the State Council in 2008, the Trademark Office has reduced the review period from the original 36 months to 12 months after three years' efforts, but there is still a gap between the international advanced level and the demand for developing innovative economy.

According to Tang Jianjun, director of the Suzhou new Soviet Union Trademark Office, the largest trademark agency in the city, as the Trademark Bureau of the State Administration for Industry and Commerce has a longer period of review for registered trademarks, it usually takes three years, and the products such as clothing, shoes and hats will last for 5 years. Sometimes, when the agent has obtained the trademark registration certificate, it has lost meaning because of the fact that some applicant enterprises have been closed or joint ventures with others and changed business items.

The relevant person in charge of the Suzhou industry and Commerce Bureau revealed that the staffing and system establishment of the original trademark inspection institution of the Trademark Bureau of the State Administration for Industry and commerce is based on the allocation of hundreds of thousands of pieces per year, and will be readjustment in the light of the increasing application volume of trademark registration in the future.

On the basis of properly handling the procedures for accepting, examining, dissenting, disputed and pferring trademark registration applications, we shall continue to optimize the current review mechanism and team building mechanism to ensure quality and ensure that the review cycle is shortened to 10 months in five years.

The Suzhou consensus of the national trademark strategy implementation demonstration city (District)

In order to further implement the outline of the national intellectual property strategy and vigorously promote the implementation of the trademark strategy, and in order to better implement the spirit of the national teleconference on intellectual property rights protection and law enforcement, the State Administration for Industry and Commerce held the national trademark strategy implementation demonstration city (District) experience exchange and trademark application protection conference in Suzhou, Jiangsu Province on January 12, 2011.

We participated in the national 53 national trademark strategy implementation demonstration city (area) profoundly realized: the implementation of trademark strategy is an important content of implementing the national intellectual property strategy.

As a model city (District) for the implementation of the trademark strategy of the country, the forerunners and Pathfinder of the implementation of the trademark strategy of the city should actively strive to carry out the comprehensive and in-depth implementation of the trademark strategy implementation, accelerate the pformation and upgrading of the economy, promote the pformation of the development mode, and effectively enhance the international competitiveness of the national enterprises and national brands.

To this end, we have formed the following consensus and achieved the following:

First, vigorously promote the implementation of trademark strategy in the region, strengthen the guiding role of trademarks in economic, cultural and social development, and achieve effective convergence with trademark strategies, such as industrial policies, regional policies, science and technology policies, trade policies and so on.

Two, combined with the specific conditions of enterprises in the region, we should give guidance and assistance to the enterprises in implementing the trademark strategy, and give full play to the comprehensive role of trademark strategy implementation in brand management and regional brand economic development.

Three, promote independent innovation and independent trademark cultivation, support enterprises to create their own brands, form core competitiveness, increase support for well-known and famous trademark enterprises, and take well-known and famous trademark enterprises as the leading role, so as to realize the improvement of the overall level of the industry.

Four, intensify law enforcement, improve the level of law enforcement, and strengthen coordination and coordination among departments to form a long-term regulatory mechanism against intellectual property rights and counterfeiting and shoddy goods.

Five, guide and encourage enterprises to implement the strategy of "going out" with trademark.

We should support enterprises in opening up to the outside world, actively participate in international competition, and gradually increase the proportion of exports of independent Trademark Commodities.

Six, we should thoroughly carry out the work of "trademark rich peasants" and give full play to the role of trademarks and geographical indications in the modernization, industrialization and scale of agriculture and forestry.

Seven, actively build an exchange platform, support the industry and commerce administration organs to carry out experience exchange and publicity training for enterprise trademark management, and classify and guide all kinds of enterprises.

Eight, actively explore new measures and new practices for the implementation of trademark strategy in cities, give full play to the typical role of exemplary cities, actively summarize and share successful experiences, and strive to improve the ability and level of encouraging innovation, effective utilization, protection according to law and scientific management.