China Strengthens The Management And Protection Of Trademark Registration According To Law.

With the development of China's economy and the implementation of trademark strategy,

In 2010, the Trademark Office of the State Administration for Industry and Commerce examined 1 million 481 thousand trademarks.

Chen Wentong, deputy director of the Trademark Bureau of the State Administration for Industry and commerce, said that the total number of applications for trademark registration by the Trademark Office in China has reached 11415, ranking eighth in the world for 6 consecutive years, ranking first in developing countries.

Chen Wentong: "as of the end of December 2010, China's trademark registration totaled 8 million 295 thousand applications, the number one in the world.

The director general of the world intellectual property organization, Mr. Gao Rui, highly comments that China has the largest Trademark Office in the world. It has done a good job in solving the backlog of trademark censorship. Trademark work has set a good example for the world.

Since China launched the special action to protect trademark registration in October last year, the Trademark Office of the State Administration for Industry and Commerce has examined 367 thousand trademark registration applications and rejected 64 thousand pieces, including many malicious applications.

Deputy director Chen Wentong said that the Trademark Bureau of the General Administration of industry and Commerce and the judges of Commerce and industry have concentrated on a number of cases of malicious registration of well-known foreign trademarks, protecting the legitimate prior rights of trademark owners.

Chen Wentong: "for example, Ye Rongjie, a natural person, applied for registration of 522 trademarks to the trademark office since 2005. Up to now, 233 trademarks have been challenged by others, including a number of internationally known trademarks. At present, the Trademark Office has ruled against the above objection cases according to law, and has not registered the 235 trademarks that have entered the objection ruling process. The remaining 63 objections will be accelerated in advance, and dissent decisions will be made in the near future."

The Chinese government attaches great importance to the protection of intellectual property rights.

In order to combat and prevent trademark malicious registration, China's trademark management authorities have done a lot of work.

Li Jianchang: "in 2009, we registered a total of 1 million 410 thousand applications for trademark registration, of which 280 thousand were rejected. A large part of them were registered applications for malicious trademarks.

The Trademark Office revoked the registered malicious trademark according to its functions and powers.

During the special operation, a total of 17 registered but malicious registered trademarks were revoked.

Secretary Li Jianchang also said that the next step is to prevent malicious registration of trademarks as a priority.

We should speed up trademark review, effectively prevent registration of malicious trademarks, protect the legitimate rights and interests of trademark owners, and safeguard the legitimate rights and interests of consumers.